Product & Promotions News

Consumers asked to ‘choose or lose’ Walkers crisp flavours

Date: July 25, 2017Leave a comment

In a new campaign called ‘Choose Me or Lose Me?’, PepsiCo is offering Walkers crisps customers the chance to keep their favourite flavours or risk losing them to new flavours […]


goodnessKNOWS is Mars’ biggest brand launch in 20 years

Date: July 24, 2017Leave a comment

Mars Chocolate UK has announced the launch of goodnessKNOWS, its biggest brand launch in the UK since Celebrations. The product features four snackable squares crammed with fruit, whole nuts and […]


Panasonic unveils new packaging and adds extra power

Date: July 11, 2017Leave a comment

Panasonic Energy, Europe’s largest battery manufacturer, is introducing new packaging across its range as part of a global packaging overhaul for 2017. In addition, the company is giving a power […]


New advertising campaign takes off for Thatchers Gold cider

Date: June 23, 2017Leave a comment

Thatchers Cider has launched a new campaign for its flagship brand, Thatchers Gold. To be shown on air for the first time on 24 June during coverage of the first […]


Kerry Foods embarks on Fire & Smoke #PITSTOP roadshow

Date: June 19, 2017Leave a comment

Kerry Foods has embarked on a roadshow to build on the success of the Fire & Smoke brand. Featuring a variety of games, jukebox music and great food, the #PITSTOP […]


Grace Foods promotes Caribbean Food Week

Date: June 15, 2017Leave a comment

Grace Foods, the UK’s leading supplier of Caribbean food and drink (IRI), has a programme of trade and consumer activities to celebrate Caribbean Food Week, which takes place on 21-28 […]


New-look Rio launched in 500ml PET bottle

Date: May 29, 2017Leave a comment

In the second wave of development following its Brazilian street art-inspired redesign, Hall & Woodhouse has launched its bestselling Rio Tropical in a 500ml PET format. Tropical Light (no added […]


Bonkers days out to be won in Maynards Bassetts promotion

Date: April 25, 2017Leave a comment

Mondelez International has unveiled an on-pack promotion for its Maynards Bassetts range that gives consumers the chance to win a ‘bonkers day out’. The top three winners will be given […]


Swirlers for hot drinks latest launch under Galaxy brand

Date: April 21, 2017Leave a comment

Mars Chocolate UK has launched Galaxy Swirlers – easily breakable chocolate fingers designed for dipping into hot drinks and sharing with family and friends. Tapping into the 22 billion hot […]


Two new flavours of Lucozade Energy for wholesale

Date: March 17, 2017Leave a comment

Two new flavours of Lucozade Energy have been introduced exclusively for the wholesale sector. Blackcurrant Bliss and Pineapple Punch will be available from  27 March in £1 price-marked 380ml bottles. […]


Holly Willoughby is the new brand ambassador for Diet Coke

Date: February 15, 2017Leave a comment

Coca-Cola European Partners (CCE) has announced that TV presenter Holly Willoughby is the new brand ambassador for Diet Coke. Willoughby (pictured), who is best known for her presenting work across […]


New Good Mornings campaign for belVita Breakfast

Date: January 26, 2017Leave a comment

Mondelez has launched new television advertising for belVita Breakfast as part of its new ‘Good Mornings’ marketing campaign. The initiative also includes a documentary-style video, developed for digital activation and […]