Product & Promotions News
Tayto aims to hit the bullseye with sponsorship of darts on Sky Sports
Tayto Group, category leaders in pork snacks (Circana), has launched its biggest ever campaign for pork scratchings – sponsoring coverage of darts on Sky Sports. The campaign starts today (13 […]
Mondelez introduces new PMP for Cadbury Brunch Bar Choc Chip
Mondelez International has introduced a new PMP for Cadbury Brunch Bar Choc Chip, the No.1 healthier biscuit SKU (Nielsen). The new line is price-marked at £1.39 for a pack of […]
Swizzels launches Marvellous Mallows giant countline
Swizzels has expanded its Marvellous Mallows range with a new ‘giant’ countline, Marvellous Mallows. The new product tastes of the Drumstick flavour Raspberry & Milk and has been created as […]
KP ranging trials increase bagged snack sales by 15% on average
KP Snacks’ recent ranging trials, which saw the business support several independent retailers with the implementation of its ‘25 to Thrive’ advice, resulted in average growth of 15.3% in bagged […]
Boost announces sponsorship of Faversham Town FC
Boost has announced its official sponsorship of Faversham Town FC. The sponsorship has been revealed in a video fronted by double-capped Faversham Town FC player and rumoured strongest man in […]
Thatchers Cloudy Lemon cider gets a fresh new look
Thatchers Cloudy Lemon cider, the bestselling lemon cider in the UK (Circana), has been given a new look. The revitalised branding brings the product’s appearance in line with the whole […]
Four Loko to sponsor three summer music festivals
Red Star Brands, a distributor of disruptive drinks and snack brands, has announced a summer festival sponsorship for its RTD brand, Four Loko. Four Loko will be sponsoring three summer […]
Brothers Cider backed by £4 million festival-themed advertising campaign
To support its major relaunch, Brothers Cider is being backed by a festival-themed advertising campaign this summer. Supporting Brothers Cider’s quest to reignite the entire flavoured cider category, the campaign […]
Imperial brings back Embassy Signature Silver Edition for a limited period
Imperial Brands has brought Embassy Signature Silver Edition back to the market for a limited period. The product has the same tobacco blend, reduced smoke smell paper and packaging with […]
Fairy Professional Platinum dishwashing duo launched by P&G Professional
P&G Professional has expanded its range with the launch of Fairy Professional Platinum Washing Up Liquid and Platinum Plus Dishwashing Capsules. Aimed at hospitality professionals working in a commercial kitchen, […]
Tayto promotes Mr Porky on social media and YouTube
Tayto has launched a new social and YouTube campaign for Mr Porky as a reminder that whether you’re down the local or on the sofa, whether you’re watching the big […]
Tayto introduces Golden Wonder Transform-A-Snack Chilli & Lime
Following last year’s partnership with Paramount’s Transformers: Rise of the Beasts movie, Tayto has extended its Golden Wonder £1 PMP fully-flavoured range of crisps and snacks. New Chilli & Lime […]
