Product & Promotions News
SHS Drinks launches new WKD Cocktail range
SHS Drinks has launched a new WKD Cocktail range, designed to tap into growing at-home social occasions. WKD’s latest innovation comes at a pivotal moment for the brand, as it […]
Cadbury invites consumers and retailers to ‘Win For Your Squad’
Ahead of a summer of football, Mondelez International has introduced consumer promotion for Cadbury. Running until 20 July, ‘Win For Your Squad’ offers shoppers the opportunity to win money-can’t-buy experiences […]
Bells of Lazonby launches single-serve We Love Cake portions into Central Foods
Bells of Lazonby has launched single-serve We Love Cake portions into Central Foods, expanding its foodservice presence with a new range of individually-wrapped cake slices designed for the out-of-home sector. […]
Envis Snacks announces UK launch of Lorenz Mini Crackers
Envis Snacks is launching Lorenz Mini Crackers in the UK in May. The product is available in Salted, Bacon Style, and Cheese & Onion 100g bags with an rsp of […]
Haribo launches Rhubarb & Custard Rolls in convenience and impulse
Haribo has launched Rhubarb & Custard Rolls in the convenience and impulse sector in a 140g sharing bag, price-marked at £1.25. Inspired by retro sweet shop favourites, the flavour profile […]
Imperial Brands extends blu vape range with Sour Berry variant
Imperial Brands has extended its blu vape range with a Sour Berry variant. With an rsp of £5.99, Sour Berry is the newest addition to blu bar kit and blu […]
AG Barr announces return of IRN-BRU Energy
AG Barr has announced that IRN-BRU Energy is now back on the shelves. Available in 500ml big cans in Original and Zero Sugar variants, the product combines the flavour of IRN-BRU’s […]
Kellanova launches Pringles x Burger King limited-edition flavours
Kellanova has announced a partnership between Pringles and Burger King for the launch of two new limited-edition flavours. New non-HFSS Pringles x Burger King Bacon Double Cheese XL Flavour and Pringles […]
Boost Drinks launches multi-million-pound brand campaign
Boost Drinks is launching a multi-million-pound brand campaign across the UK and Ireland, positioning the brand as a ‘no-brainer’ in the drinks category while championing its ‘straight up’ functionality and […]
AG Barr announces permanent addition of IRN-BRU Ice Cream variant
AG Barr has announced that IRN-BRU Ice Cream flavour, the brand’s most-loved limited-edition variant, is returning as a permanent addition to the range. The product is available in 500ml PETs, price-marked […]
Hard Rock Cocktails continues UK expansion with AF Blakemore listing
Hard Rock Cocktails is continuing its rapid UK expansion with a new listing with AF Blakemore. This new listing builds on Hard Rock Cocktails’ mission to make its legendary ready-to-drink […]
SHS Drinks launches a £10 million campaign for WKD, ‘Got A WKD Side?’
SHS Drinks has launched a £10 million campaign for WKD. As the UK’s No.1 RTD brand across total trade (CGA), WKD is aiming to accelerate category growth and drive incremental […]
