Product & Promotions News

KP Snacks’ on-pack promotion marks Butterkist partnership with Wicked

KP Snacks’ on-pack promotion marks Butterkist partnership with Wicked

Date: October 2, 2025Leave a comment

KP Snacks has announced the return of its silver-screen partnership between Butterkist and Universal Pictures’ conclusion to the global cinematic Wicked phenomenon, Wicked: For Good. Kicking off at the end […]

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AG Barr aims to spice up winter sales with IRN-BRU limited edition

AG Barr aims to spice up winter sales with IRN-BRU limited edition

Date: October 1, 2025Leave a comment

AG Barr is launching Winter BRU, a limited-edition IRN-BRU variant, to help retailers maximise the seasonal soft drinks sales peak. Available for eight weeks from 1 November, Winter BRU infuses […]

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JUUL Labs adds four flavours to range for JUUL2 system

JUUL Labs adds four flavours to range for JUUL2 system

Date: September 29, 2025Leave a comment

JUUL Labs has expanded its flavour portfolio for the JUUL2 system, introducing new Mango, Apple, Watermelon and Lychee pod flavours. Two-pack pods are available to all channels, with four-packs offered to […]

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Swizzels urges the trade to prepare for bumper Halloween

Swizzels urges the trade to prepare for bumper Halloween

Date: September 26, 2025Leave a comment

Swizzels is urging the trade to prepare for a bumper Halloween season by stocking up on its popular variety bags and themed ranges. With Halloween falling on a Friday this […]

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Tayto unveils Golden Wonder festive range

Tayto unveils Golden Wonder festive range

Date: September 19, 2025Leave a comment

Tayto has unveiled Golden Wonder’s festive range. The line-up features Glazed Ham Baubles and Honey Glazed Christmas Tree Tortillas in sharing bag formats, along with Turkey & Stuffing Crisps and […]

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Regal Wholesale officially partners with Diversey Pro Formula

Regal Wholesale officially partners with Diversey Pro Formula

Date: September 17, 2025Leave a comment

Regal Wholesale has announced an official partnership with Diversey Pro Formula, a provider of professional cleaning and hygiene solutions. This collaboration marks a milestone in Regal’s mission to expand access […]

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Thatchers Vintage now available in 440ml cans

Thatchers Vintage now available in 440ml cans

Date: September 11, 2025Leave a comment

Thatchers Cider has introduced Thatchers Vintage in a convenient 440ml can format. Thatchers Vintage has grown by 104.4% in the last two years (NIQ), and now consumers can enjoy the […]

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CCEP launches Fantasy Premier League Challenge on-pack promo on Coca-Cola

CCEP launches Fantasy Premier League Challenge on-pack promo on Coca-Cola

Date: September 2, 2025Leave a comment

Coca-Cola Europacific Partners has thousands of football-themed prizes to be won in a new Fantasy Premier League Challenge on-pack promotion. The activity is running until 2 November across Coca-Cola Original […]

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Mondelez launches new 10-pack for Cadbury Brunch bars

Mondelez launches new 10-pack for Cadbury Brunch bars

Date: August 27, 2025Leave a comment

Mondelez International has launched a new value 10-pack for its Cadbury Brunch bars, as well as new packaging. The packs feature bolder graphics that highlight the brand’s taste credentials as […]

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The Flava People secures listings with Brakes and Country Range Group

The Flava People secures listings with Brakes and Country Range Group

Date: August 19, 2025Leave a comment

Food innovation company The Flava People has strengthened its presence in the foodservice industry by securing listings with Brakes and Country Range Group. A a result, The Flava People’s Baileys […]

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Mondelez International launches Sour Patch Kids Blue Raspberry

Mondelez International launches Sour Patch Kids Blue Raspberry

Date: August 11, 2025Leave a comment

Mondelez International has introduced new limited-edition Sour Patch Kids Blue Raspberry flavour. With 43% of consumers wanting sour flavours, and consumers looking for raspberry flavoured candy, the launch is expected […]

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Meridian introduces a new look for nut butters

Meridian introduces a new look for nut butters

Date: August 11, 2025Leave a comment

Natural butter brand Meridian is rolling out a new look this summer.   The new design brings clearer colour coding across the full Meridian range, more easily distinguishing between crunchy […]

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