Product & Promotions News
Weetabix announces new partnership with Virgin Sport
Weetabix has joined forces with Virgin Sport, forming a new partnership with the ASICS London 10K and launching the Weetabix Protein Youth Challenge. Taking place on Sunday 5 July, the […]
STG launches Signature cigarillo with a peppermint capsule
Scandinavian Tobacco Group UK has launched Signature Dual Filter Cigarillos. They come in a pack of 10, with an rsp of £4.95. The key product feature of Signature Dual is […]
KitKat ‘Make A Break For It’ promotion returns with bigger and better prizes
Nestlé Confectionery is repeating the KitKat ‘Make A Break For It’ on-pack promotion this year with bigger and better prizes. The brand has partnered with Virgin Holidays to give 10 […]
Republic Technologies rolls out biggest-ever NPD programme
Tobacco accessories specialist Republic Technologies has launched its biggest-ever NPD programme with the introduction of six new filters from the Swan brand. The move comes as the accessories market continues […]
CCEP goes tropical with new Monster Energy variants
Coca-Cola European Partners has added two new variants to its Monster Energy range – Pacific Punch and Ultra Paradise. Monster Ultra Paradise brings together hints of kiwi, lime and cucumber […]
Proper Cornish launches pasty in response to growth of Middle Eastern cuisine
Proper Cornish has launched a new Middle Eastern Lamb Pasty in response to Middle Eastern cuisine growing by 301% over the last four years. The pasty consists of lamb, […]
JUUL vaping products gain listings in Dhamecha and United Wholesale Scotland
JUUL Labs has gained listings in Glasgow-based United Wholesale Scotland and Dhamecha Group, of London and the Midlands. Both will begin stocking a range of JUUL products in the new […]
Kellogg’s launches £8.5 million TV campaign and new on-the-go options
Kellogg’s has grouped together its most iconic cereal brands in a £8.5 million TV campaign. The primetime campaign ‘Whatever you do, we do breakfast’ aims to show the diversity of […]
Make the most of RYO with Holborn Yellow 15% POR deal
With 6.5 million kilograms of rolling tobacco sold in the UK each year and with growth of 6.5% year on year (IRI), it is crucial that you make the most […]
AG Barr rolls out Irn-Bru Energy nationally following Scottish success
IRN-BRU Energy is being rolled out nationally following a successful launch in Scotland earlier this year. The drink combines the flavour of IRN-BRU’s secret essence with the taurine, caffeine, B […]
Walkers festive multipacks range returns with PMP single packadditions
Due to popular demand, PepsiCo is bringing back its Walkers Christmas dinner flavours with the addition of £1 price-marked 75g pack for the Pigs in Blankets and Turkey & Stuffing […]
Heineken UK advises wholesalers on premium lager sales
Heineken UK has released the third edition of its series of industry reports, Shelf Talk, this time focusing on the premium lager category. A resource for wholesalers, Shelf Talk offers […]
