Product & Promotions News

KP launches McCoy’s Fire Pit range of three sizzling variants

Date: December 11, 2020Leave a comment

KP Snacks has launched McCoy’s Fire Pit, a new range inspired by the trend of open fire or ‘wood fired’ cooking. There are three variants – Flame Roasted Peri Peri, […]


Cadbury Nuttier range is launched by Mondelez in healthier bars category

Date: November 27, 2020Leave a comment

Cadbury Nuttier is a new range of bars from Mondelez made with more than 40% whole fruit and nuts. The brand’s three variants – Peanut & Almond, Cranberry, Peanut & […]


£1 PMPs on Diet Coke, Fanta and Dr Pepper for a limited time

Date: November 12, 2020Leave a comment

Coca-Cola European Partners has reduced the recommended price points on price-marked 500ml bottles of Diet Coke, Fanta, Fanta Zero, Dr Pepper and Dr Pepper Zero for a limited time. The […]


Mondelez launches Creme Egg promotion and Mini Eggs tablet

Date: November 6, 2020Leave a comment

In a promotion running from 26 December, Mondelez is inviting shoppers to unwrap a shiny ‘Golden Goobilee Creme Egg’ in their local store to win a jackpot of £5,000. Designed […]


Mr Porky Original Scratchings wins a Great Taste Award

Date: October 29, 2020Leave a comment

Mr Porky Original Scratchings, the best-selling scratching from Tayto, has won a 2020 Great Taste Award.  Matt Smith, marketing director at Tayto Group, says: “As the No.1 brand with a […]


Fanta returns to television screens for Halloween

Date: October 21, 2020Leave a comment

Coca-Cola European Partners has announced that Fanta is back on TV for the first time in five years. The advertisement, which forms part of the brand’s ‘Release the Stupid Side […]


St Pierre targets consumers in multi-channel Christmas campaign

Date: October 14, 2020Leave a comment

St Pierre Groupe has launched its first-ever multi-channel Christmas campaign, directly targeting consumers. The brand, which has grown by 30% year-on-year, is presented in the campaign as key to Christmas […]


Free four-packs of Red Bull for friends and family in latest promotion

Date: October 8, 2020Leave a comment

Red Bull Air Mail is a new on-pack promotion for Red Bull Energy Drink 250ml four-packs (original and sugar free). It has been launched first in the impulse channel and […]


CCEP backs Monster Energy with Halo Infinite Xbox promotion

Date: October 6, 2020Leave a comment

Coca-Cola European Partners has announced a new gaming partnership between Monster Energy and Microsoft’s 2021 Halo Infinite game. Now in its 17th year, the Halo franchise has sold over 79 […]


Budweiser Brewing Group UK&I now sourcing 100% of its barley from British farms

Date: October 2, 2020Leave a comment

Budweiser Brewing Group UK&I, part of AB InBev, has achieved its goal of sourcing 100% of the barley used for its UK-produced beers from British farms. The milestone, which has […]


St Pierre unveils individually-wrapped bakery range for on the go

Date: September 30, 2020Leave a comment

St Pierre has launched a range of individually-wrapped bakery goods for on the go. Coffee shop closures due to Coronavirus fuelled strong demand for takeaway purchases, with a 13% rise […]


Millbrook Dairy Company launches 1057 Scottish cheddar brand

Date: September 29, 2020Leave a comment

Millbrook Dairy Company has launched 1057, a premium, extra-mature Scottish cheddar brand. Named after the date when one of the last of the Celtic Kings – King MacBeth – lost […]