Product & Promotions News
Mondelez International unveils Halloween line-up
Mondelez International has unveiled its line-up for Halloween 2025. With more than half of the UK population celebrating Halloween (Nielsen), it’s a key time for whollesalers and retailers to maximise […]
Kingfisher Drinks launches Sagres Sol & Mar in the UK
Kingfisher Drinks has announced the launch of Sagres Sol & Mar in the UK. The new product is available to grocery and convenience retailers from August onwards in retail packs […]
Exploded Sweets offers wholesalers 10% off their first order
Exploded Sweets, a fast-growing UK-based confectionery brand specialising in innovative freeze-dried sweets, is offering wholesalers 10% discount on their first order. Founded by Amy Stroud and her partner Simon Dickinson, […]
STG launches consumer sampling campaign and holiday prize draw
Scandinavian Tobacco Group UK (STG) has announced a summer sampling campaign for its XQS nicotine pouch brand, offering consumers the chance to win a weekend in Ibiza and other prizes. […]
Reh Kendermann unveils a refreshed look for the Black Tower brand
The heritage brand Black Tower, owned by German wine producer Reh Kendermann, has been relaunched with a fresh new look. Black Tower has been a mainstay of the UK wine […]
Cadbury Twirl says ‘no to slow’ with new campaign
Mondelez International has launched a campaign to celebrate Cadbury Twirl’s ‘melt-in-your mouth chocolatiness, crafted to appeal to consumers who are looking for a fast-hitting chocolate fix’. The messaging, ‘Zero to […]
KP Snacks launches new retailer guide to CSN category
KP Snacks has launched Excite & Engage, a new guide designed to help convenience retailers capitalise on the impulse purchase and increase crisps, snacks & nuts (CSN) sales by engaging […]
Swizzels marks 70 years of Refreshers with initiative to ‘refresh’ communities
To celebrate the 70th anniversary of Refreshers, Swizzels has launched The Great Community Refresh – a nationwide initiative to give back to those who have supported the brand for decades. […]
Pringles and Cheez-It hit more than 20 wholesale depots for Flavour Fest ‘25
Kellanova has announced that Pringles and Cheez-It are joining forces to present the first ever Flavour Fest ’25 – two weeks of wholesale depot takeovers, showcasing how retailers can drive […]
Zest Food Partners teams up with Global Fries to chip into UK foodservice
Zest Food Partners has announced a new partnership with Global Fries, a Belgian producer of high-quality frozen potato products. Global Fries, based in Vleteren, West Flanders, has rapidly expanded since […]
Fisherman’s Friend backed with publicity campaign during hay fever season
Fisherman’s Friend is urging retailers to make sure they don’t leave shoppers disappointed this hay fever season, as demand for relief from the annual ailment is predicted to soar. With […]
Swizzels launches two HFSS-compliant Squashies products
Swizzels has launched two new HFSS-compliant products – Squashies Tropical and Squashies Sour Shooting Stars. Landing on shelves in time for summer, the new additions to the Squashies line-up – […]
