Product & Promotions News

Sales of ACE with virus-busting ingredient rise by 200%

Date: May 19, 2020Leave a comment

ACE, the laundry and cleaning brand, has seen a 200% uplift in sales across Europe since the impact of the COVID-19 pandemic began, thanks to unique bleaching agent found in […]

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CCEP reduces price points on its Coca-Cola price-marked packs

Date: May 18, 2020Leave a comment

Coca-Cola European Partners (CCEP) has reduced the price points on its price-marked packs across its colas portfolio. 1.75-litre bottles of Coca-Cola Zero Sugar – including the cherry and vanilla-flavoured variants […]

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Weetabix launches sports kit on-pack promotion on Weetos

Date: May 11, 2020Leave a comment

The Weetabix Food Company has unveiled a new on-pack promotion for Weetos, offering consumers the chance to win £500 to spend towards sports kit and equipment. There are nine prizes […]

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Republic Technologies in national C&C display drive for Swan filters

Date: May 11, 2020Leave a comment

Republic Technologies (UK) has embarked on a national cash & carry display drive to support its recently launched Swan filters range, the company’s biggest ever NPD initiative. The company has […]

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PepsiCo adds new Tropicana Energise variant to Essentials range

Date: May 11, 2020Leave a comment

PepsiCo has added a new Energise variant to its Tropicana Essentials line-up. The new flavour includes pineapple, passion fruit, banana and ginseng, as well as magnesium to help fight tiredness […]

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Strong UK demand continues for California walnuts

Date: May 5, 2020Leave a comment

Despite the recent challenges presented by COVID-19, California walnut demand continues strongly in the UK. As of March 2020, the California walnut shipment figures for the UK showed that 5,302,001 […]

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Golden Wonder promotion with Deliveroo gets TV and VoD backing

Date: April 23, 2020Leave a comment

Tayto is reinforcing its Golden Wonder on-pack promotion partnership with Deliveroo with a new TV and video on demand (VoD) campaign that runs until 14 June.  The promotion has already […]

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Levi Roots Tropical Punch variant in £1 PMP launched by Nichols

Date: April 6, 2020Leave a comment

Nichols is launching a summery new flavour from its Levi Roots brand. Tropical Punch is a mix of pineapple and sweet mango, available in a convenience-focused 500ml PMP. The latest […]

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Pink Hooch launched with bold attitude and the tagline #notprettyinpink

Date: March 12, 2020Leave a comment

Hooch distributor Global Brands has announced the launch of a new variant, Pink Hooch, comprising an alcoholic raspberry lemonade with the signature Hooch citrus kick. The can and bottle features […]

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The Great Golden Wonder Takeaway Giveaway is launched

Date: March 12, 2020Leave a comment

Tayto is running the ‘Great Golden Wonder Takeaway Giveaway’ on 25 million packs of crisps and snacks from 1 April to 31 July. The company has teamed up with Deliveroo […]

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Nomadic Dairy invests £2.7 million in eco-friendly packaging

Date: March 3, 2020Leave a comment

One of the fastest growing yogurt brands in the UK, Nomadic Dairy has invested £2.7 million in new packaging that removes 240 tonnes of plastic annually from its supply chain. […]

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Soreen launches special Easter Chocolate & Orange mini loaves

Date: February 27, 2020Leave a comment

Soreen Chocolate & Orange Mini Loaves are now available for Easter. The individually-wrapped mini loaves come in at under 100 calories per bar and are available in packs of five […]

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