Product & Promotions News
Swizzels roll out 10p Love Hearts
British confectionery manufacturer Swizzels has extended its iconic Love Hearts range with the launch of a 10p roll format. Obtainable in cases of 60, the new Love Hearts rolls strengthen […]
WKD has Christmas all wrapped up
SHS Drinks has announced it will be running tailored wholesale and cash & carry added-value promotions on selected bottles of WKD in the lead up to Christmas. The initiative will […]
Revealed! Imperial Tobacco lauds ‘revolutionary’ JPS Triple Flow
Imperial Tobacco has pioneered a new addition to its JPS portfolio, which features a “revolution in cigarette technology”. The ‘Triple Flow’ concept is manufactured using a blend of Brazilian and […]
Premier Foods to launch Paul Hollywood baking range
Premier Foods has entered into an exclusive partnership with renowned baker, Paul Hollywood, to launch a range of bread, savoury and sweet mixes, designed to make artisanal baking accessible to […]
Mornflake debuts Top Porridge Pots with Nutella
Mornflake has teamed up with Nutella, the nation’s favourite spread (Nielsen), to launch its Top Porridge Pots into the out-of-home market for the first time. Ideal for the café, travel […]
Carlsberg signs partnership deal with Watford FC
Carlsberg has strengthened its association with Barclays Premier League football clubs by joining forces with Watford FC and extending its long-standing partnership with Tottenham Hotspur FC. The partnerships give Carlsberg […]
Tyrrells introduces festive ‘pillow’ of Poshcorn
Tyrrells Poshcorn, the new popcorn range from Tyrrells, is now available in a super-sized seasonal sharing pack until the end of December. Retailing at around £2.99, the 270g ’ Pillow […]
Sloe and toffee flavours join Red Square range
Halewood International has unveiled a new creative message for its Red Square Vodka brand, which now features two new flavours. The ‘Life. Live it. Join it. Make it.’ campaign is […]
Kinder to bring more Joy this Easter
Ferrero has unveiled its Easter line-up for 2016, with Kinder Joy – a new limited-edition plastic egg – set to join the range for the first time. The new concept, […]
Cadbury ‘opens the door’ to its largest-ever Christmas campaign
Mondelez International has set aside more than £10 million to launch its biggest-ever seasonal TV advertising campaign for Cadbury. The creative, which premieres tomorrow (7 November), showcases a giant advent […]
Two luxury patés to launch in time for Christmas
Castle MacLellan has announced that a Luxury Orkney Crab & Scottish Salmon Terrine and a Smoked Ham & Cider Paté with Bramley Apple Chutney will join its collection of exquisite, […]
Back for good! Walkers Beef & Onion
PepsiCo has crowned Beef & Onion the winner of its Walkers ‘Bring it Back’ campaign. After totting up nearly 500,000 votes across the UK, Beef & Onion will remain a […]
