Product & Promotions News

On-the-go Alpro Caffè Cup launched for convenience channel

Date: October 9, 2018Leave a comment

Alpro is building on the launch of Alpro Caffè by adding a convenience format to the range. A blend of Alpro’s popular plant-based ingredients with single origin coffee, the on-the-go […]


Limited-edition J2O Glitterberry is back – and earlier this year

Date: September 13, 2018Leave a comment

J₂O’s favourite limited-edition flavour, J₂O Glitterberry, is back and this year and Britvic has made it available earlier than in previous years to allow the trade to maximise seasonal sales […]


New wholesale pack for Naked Noodle

Date: August 22, 2018Leave a comment

Symington’s has unveiled a brand new wholesale-focused pack format for its popular Naked Noodle brand, following feedback from customers. The packs feature a completely redesigned outer that allows for easy […]


Jacob’s Cracker Crisps Thins introduced by pladis

Date: August 13, 2018Leave a comment

Pladis, the global snacking company, has introduced Jacob’s Cracker Crisps Thins. Available in 130g sharing bags (rsp £1.89), Jacob’s Cracker Crisp Thins come in three flavours – Mature Cheddar & […]


Mondelez fills a gap in the market with the launch of Joy Fills

Date: August 3, 2018Leave a comment

Mondelez International has launched Joy Fills – sweet crispy wheat pillows with a soft creamy filling. There are four variants: Joy Fills Oreo, with a cocoa and vanilla filling; Joy Fills Oreo […]


Mór Gin launched in the UK after success in native Ireland

Date: June 26, 2018Leave a comment

Brand Central has announced the launch of two multi award-winning handcrafted gins made in Tullamore, Co Offaly. With a long history of whiskey making, Mór is a new styled gin with old-school traditions. […]


Limited-edition M&M’s Crunchy Caramel launched by Mars Wrigley

Date: June 26, 2018Leave a comment

Mars Wrigley Confectionery has introduced a new limited-edition variant to the bitesize category, M&M’s Crunchy Caramel. The new product is available in singles (rsp 66p), treat bags (rsp £1.19 and £1 PMP) […]


Kenco offers 3001 prizes including £1923 in promotion for professionals

Date: June 11, 2018Leave a comment

Kenco The Coffee Company is offering workers the chance to win 3,001 Cofficionado prizes to enhance their coffee experiences. The giveaway is part of Kenco’s £9 million package of activity […]


Simplee Aloe launches 100% natural and low-sugar Aloe Vera Water

Date: June 8, 2018Leave a comment

Aloe vera juice company Simplee Aloe has launched “the first 100% natural and low-sugar Aloe Vera Water to reach the UK market”. Corresponding with the UK government’s sugar tax, Simplee […]


Flipz launched by pladis following success in America

Date: May 24, 2018Leave a comment

Pladis has added one of America’s favourite treats to its UK portfolio – the chocolate-covered pretzel snack Flipz. In the US, Flipz is currently worth $61m at retail sales value, […]


Radnor Hills Plus Energy and Protein drinks introduced

Date: April 20, 2018Leave a comment

Radnor Hills has launched two enhanced water products, Radnor Plus Energy and Radnor Plus Protein. Radnor Plus Energy gives consumers “the same kick as a cup of coffee but with […]


Republic Technologies relaunches matches range for broader audience

Date: March 28, 2018Leave a comment

Republic Technologies is relaunching its matches range with new packaging and a category-boosting extension. General sales manager Gavin Anderson describes the relaunch as “one of the biggest initiatives seen in […]