Product & Promotions News
Bradburys launches easy-to-serve cheeseboards for foodservice
Bradburys, the UK’s largest independent cheese supplier, is launching a new range of easy-to-serve cheeseboards under the Yes Chef! brand for foodservice outlets. These range from classic and ploughmans cheeseboards to […]
Kids go free to top attractions with Radnor Fizz
Leading school drinks manufacturer Radnor Hills has partnered with Europe’s largest entertainment group Merlin Entertainments to offer ‘Kids Go Free’ entry to some of the UK’s top attractions in a […]
Coca-Cola Zero Sugar renews ‘First Taste’ campaign
Coca-Cola European Partners (CCEP) has brought back a renewed version of its advert for Coca-Cola Zero Sugar, ‘First Taste’, encouraging consumers to try the drink for the first time. The […]
Mondelez launches new global positioning for Cadbury
Mondelez International has launched a new global brand platform for Cadbury, which will “shine a light on the kindness and generosity that we see in society every day”. The campaign […]
Fuze low-cal iced tea launched by Coca-Cola European Partners
Coca-C0la European Partners has launched its Fuze Tea brand in the UK. Black Tea Peach with a touch of hibiscus and Green Tea Mango with a hint of chamomile variants […]
VK launches Christmas jumper giveaway on social media
VK, the number one student RTD, will launch its Christmas jumper giveaway later this month on social media and into the arms of students. Jumping on the back of the […]
Jenny Wren Christmas Collection launch follows P&H listing
Jenny Wren, the Kentish chocolate firm, has introduced its first-ever Christmas box for the “neglected” sub-£10 gifting category. Based on a three-layered folding format, the Christmas Collection features 12 hand-finished […]
Walkers ‘Movie Night’ promotion taps into sharing opportunity
PepsiCo is tapping into the family sharing opportunity, which has grown by 17% over the last three years (Kantar), by offering movies to shoppers with its latest on-pack promotion on […]
Liverpool footballer Daniel Sturridge teams up with Nurishment
Liverpool and England footballer, Daniel Sturridge, is teaming up with Nurishment, the UK’s No.1 nutritionally enriched milk drink (IRI) from Grace Foods, as its first ever brand ambassador. Sturridge will […]
‘Who Are You When You’re Hungry’ promotion launched on Snickers
Mars Chocolate UK has launched ‘Who Are You When You’re Hungry?’, an on-pack promotion on Snickers which offers consumers an engaging way to tell their friends when they’re not being […]
Rubicon becomes official soft drink of England Cricket Team
Rubicon, the UK’s no.1 exotic juice drink brand (IRI) from AG Barr, has become the official soft drink of the England Cricket Team. The three-year deal involves partnerships with England […]
Clearly Drinks launches Whisper low-sugar juicy water range
Clearly Drinks has launched a low-sugar juicy water range to cater to growing consumer demand for healthy, great-tasting soft drinks. Perfectly Clear Whisper comes in three flavours – Sparkling Lemon […]
