Product & Promotions News
ProsEcho Falls sparkling wine for London and Birmingham commuters
Accolade Wines promoted its new ProsEcho Falls sparkling wine with a sparkling waterfall at Waterloo Station. Crowds were greeted by Love Island finalist Laura Anderson, who handed out 500 samples […]
New Year launch for McVitie’s Jaffa Cakes Nibbles
Pladis is taking its £54 million McVitie’s Jaffa Cakes brand into new territory with the launch of Jaffa Cakes Nibbles. Available from 7 January, the new product features the familiar […]
Nairn’s launches two gluten-free snack ranges
Nairn’s has introduced Pop Oats – the first ever, gluten-free popped oat snack – and an Oat Bar selection that has 40% less sugar than the average fruit/cereal bar. Nairn’s […]
Britvic and Diabetes UK announce a three-year partnership
Britvic plc and Diabetes UK have announced a new three-year partnership. Through a combination of corporate donation and employee fundraising, Britvic will aim to raise £500,000 to improve the lives […]
Nestlé Professional launches limited-edition designer coffee tins
Nescafé Azera has partnered with graphic design students from the University of Creative Arts to produce a collection of limited-edition designs on the brand’s ‘sqround’ tins. Available now, the first […]
Christmas TV advert for Walkers aims to fuel debate
PepsiCo is supporting its recent launch of Walkers Christmas dinner-flavoured crisps with a new TV advert that will run throughout the festive season. There are two limited-edition multipacks, one including […]
On-the-go Alpro Caffè Cup launched for convenience channel
Alpro is building on the launch of Alpro Caffè by adding a convenience format to the range. A blend of Alpro’s popular plant-based ingredients with single origin coffee, the on-the-go […]
Limited-edition J2O Glitterberry is back – and earlier this year
J₂O’s favourite limited-edition flavour, J₂O Glitterberry, is back and this year and Britvic has made it available earlier than in previous years to allow the trade to maximise seasonal sales […]
New wholesale pack for Naked Noodle
Symington’s has unveiled a brand new wholesale-focused pack format for its popular Naked Noodle brand, following feedback from customers. The packs feature a completely redesigned outer that allows for easy […]
Jacob’s Cracker Crisps Thins introduced by pladis
Pladis, the global snacking company, has introduced Jacob’s Cracker Crisps Thins. Available in 130g sharing bags (rsp £1.89), Jacob’s Cracker Crisp Thins come in three flavours – Mature Cheddar & […]
Mondelez fills a gap in the market with the launch of Joy Fills
Mondelez International has launched Joy Fills – sweet crispy wheat pillows with a soft creamy filling. There are four variants: Joy Fills Oreo, with a cocoa and vanilla filling; Joy Fills Oreo […]
Mór Gin launched in the UK after success in native Ireland
Brand Central has announced the launch of two multi award-winning handcrafted gins made in Tullamore, Co Offaly. With a long history of whiskey making, Mór is a new styled gin with old-school traditions. […]

