Product & Promotions News
Concha y Toro unveils new wine spritzer brand O’jos
Concha y Toro has launched O’jos, a new wine spritzer brand from Chile. O’jos is a blend of Chilean wine with natural flavours added to further enhance the light and […]
Burton’s launches ‘less than 100 calories’ Maryland Oaty Cookie Bars
Burton’s Biscuit Company has introduced more consumer choice to its fast-growing ‘less than 100 calories’ biscuits and snacks range with the launch of Maryland Oaty Cookie Bars. High in fibre […]
Yorkshire Tea launches Campaign for a Proper Brew
Taylors of Harrogate has launched a ‘Campaign for a Proper Brew’ with its Yorkshire Tea brand. The campaign highlights consumer dissatisfaction with tea out of home, often due to cafés […]
Swizzels launches holiday prize draw for convenience retailers
Convenience retailers will have the chance to win a family holiday this summer with Swizzels. As part of the sweet manufacturer’s ‘Fun in the Sun’ competition, retailers will need to […]
£1.3 million investment package for Tetley Cold Infusions
Tata Global Beverages has announced a £1.3 million investment in its Tetley Cold Infusions range with new products, new formats, and a programme of marketing and in-store support. A new […]
Rubicon backed by ‘Catch the Taste of Summer’ cricket campaign
Barr Soft Drinks is reinforcing Rubicon’s status as the official soft drinks partner of the England Cricket Team with a summer-long national marketing campaign. The £2 million Rubicon ‘Catch the […]
Largest ever competition for Badger Beer launched by Hall & Woodhouse
On 6 May, Hall & Woodhouse is launching its largest ever competition for Badger Beer, which has been brewed in Dorset since 1777. ‘Back to Earth with Badger’ will take […]
ACE Colour Powder now available from Robinson Young
The leading stain removal brand ACE, which is distributed by Robinson Young, now includes ACE Colour Powder, a new format of its best-selling product, ACE for Colours. The new line […]
Barr launches £6 million Irn-Bru ‘Get Some Irn In You’ campaign
Barr Soft Drinks is investing £6 million in Irn-Bru, the UK’s No.1 flavoured carbonate brand (IRI), with a new campaign that will urge shoppers to ‘Get Some Irn In You’. […]
Britvic refreshes Tango with new look and three sugar-free flavours
Britvic is investing in its Tango brand with the introduction of three new sugar-free flavours, a packaging redesign and a £2.2 million marketing investment that will see the brand back […]
Kepak launches Rustlers Construction Games ‘Lunch – Nailed It’ campaign
Kepak Consumer Foods is rolling out a nationwide campaign to position Rustlers, the UK’s top-selling micro snack brand, as the ideal hot lunch option. The Construction Games ‘Lunch – Nailed […]
Barr launches zero added sugar variant of Rubicon Mango
Barr Soft Drinks has launched a Mango Zero Added Sugar sparkling version of Rubicon, the UK’s No.1 exotic juice drink brand (IRI). “With more than one in five flavoured carbonates […]
