Product & Promotions News
Barr unveils biggest ever on-pack promotion for IRN-BRU
Barr Soft Drinks has unveiled its biggest ever on-pack promotion for IRN-BRU, the UK’s No.1 flavoured carbonate brand (IRI). ‘BRU-NANZA’ will run during July and August, offering consumers the chance […]
Nestlé launches S.Pellegrino flavoured sparkling water range
Nestlé Waters has expanded its S.Pellegrino sparkling water brand with the launch of S.Pellegrino Essenza. The new range includes three Mediterranean fruit flavours: Lemon & Lemon Zest, Tangerine & Strawberry, […]
Fisherman’s Friend sees strong sales following early start to hayfever season
Fisherman’s Friend recorded sales growth of 22% in value and 18% in volume in April, compared with the same period last year. The company – which sold over 260 million […]
Ferrero offers chance to retailers to win free mixed cases of Tic Tac
Ferrero is offering members of its retailer hub – www.yourperfectstore.co.uk – the chance to win a free mixed case of Tic Tac. Each case will include the four core flavours: […]
Concha y Toro unveils new wine spritzer brand O’jos
Concha y Toro has launched O’jos, a new wine spritzer brand from Chile. O’jos is a blend of Chilean wine with natural flavours added to further enhance the light and […]
Burton’s launches ‘less than 100 calories’ Maryland Oaty Cookie Bars
Burton’s Biscuit Company has introduced more consumer choice to its fast-growing ‘less than 100 calories’ biscuits and snacks range with the launch of Maryland Oaty Cookie Bars. High in fibre […]
Yorkshire Tea launches Campaign for a Proper Brew
Taylors of Harrogate has launched a ‘Campaign for a Proper Brew’ with its Yorkshire Tea brand. The campaign highlights consumer dissatisfaction with tea out of home, often due to cafés […]
Swizzels launches holiday prize draw for convenience retailers
Convenience retailers will have the chance to win a family holiday this summer with Swizzels. As part of the sweet manufacturer’s ‘Fun in the Sun’ competition, retailers will need to […]
£1.3 million investment package for Tetley Cold Infusions
Tata Global Beverages has announced a £1.3 million investment in its Tetley Cold Infusions range with new products, new formats, and a programme of marketing and in-store support. A new […]
Rubicon backed by ‘Catch the Taste of Summer’ cricket campaign
Barr Soft Drinks is reinforcing Rubicon’s status as the official soft drinks partner of the England Cricket Team with a summer-long national marketing campaign. The £2 million Rubicon ‘Catch the […]
Largest ever competition for Badger Beer launched by Hall & Woodhouse
On 6 May, Hall & Woodhouse is launching its largest ever competition for Badger Beer, which has been brewed in Dorset since 1777. ‘Back to Earth with Badger’ will take […]
ACE Colour Powder now available from Robinson Young
The leading stain removal brand ACE, which is distributed by Robinson Young, now includes ACE Colour Powder, a new format of its best-selling product, ACE for Colours. The new line […]
