Product & Promotions News
New wholesale pack for Naked Noodle
Symington’s has unveiled a brand new wholesale-focused pack format for its popular Naked Noodle brand, following feedback from customers. The packs feature a completely redesigned outer that allows for easy […]
Jacob’s Cracker Crisps Thins introduced by pladis
Pladis, the global snacking company, has introduced Jacob’s Cracker Crisps Thins. Available in 130g sharing bags (rsp £1.89), Jacob’s Cracker Crisp Thins come in three flavours – Mature Cheddar & […]
Mondelez fills a gap in the market with the launch of Joy Fills
Mondelez International has launched Joy Fills – sweet crispy wheat pillows with a soft creamy filling. There are four variants: Joy Fills Oreo, with a cocoa and vanilla filling; Joy Fills Oreo […]
Mór Gin launched in the UK after success in native Ireland
Brand Central has announced the launch of two multi award-winning handcrafted gins made in Tullamore, Co Offaly. With a long history of whiskey making, Mór is a new styled gin with old-school traditions. […]
Limited-edition M&M’s Crunchy Caramel launched by Mars Wrigley
Mars Wrigley Confectionery has introduced a new limited-edition variant to the bitesize category, M&M’s Crunchy Caramel. The new product is available in singles (rsp 66p), treat bags (rsp £1.19 and £1 PMP) […]
Kenco offers 3001 prizes including £1923 in promotion for professionals
Kenco The Coffee Company is offering workers the chance to win 3,001 Cofficionado prizes to enhance their coffee experiences. The giveaway is part of Kenco’s £9 million package of activity […]
Simplee Aloe launches 100% natural and low-sugar Aloe Vera Water
Aloe vera juice company Simplee Aloe has launched “the first 100% natural and low-sugar Aloe Vera Water to reach the UK market”. Corresponding with the UK government’s sugar tax, Simplee […]
Flipz launched by pladis following success in America
Pladis has added one of America’s favourite treats to its UK portfolio – the chocolate-covered pretzel snack Flipz. In the US, Flipz is currently worth $61m at retail sales value, […]
Radnor Hills Plus Energy and Protein drinks introduced
Radnor Hills has launched two enhanced water products, Radnor Plus Energy and Radnor Plus Protein. Radnor Plus Energy gives consumers “the same kick as a cup of coffee but with […]
Republic Technologies relaunches matches range for broader audience
Republic Technologies is relaunching its matches range with new packaging and a category-boosting extension. General sales manager Gavin Anderson describes the relaunch as “one of the biggest initiatives seen in […]
Walkers celebrates 70 years with limited editions and marketing support
PepsiCo is celebrating the 70th anniversary of Walkers with a multi-channel campaign and the launch of six limited-edition flavours. The new variants, which are inspired by the nation’s favourite tastes over the decades, […]
McVitie’s ‘Sweeter Together’ campaign launched with trade activity
Pladis has announced the launch of its new McVitie’s Masterbrand campaign, ‘Sweeter Together’, which shows how the act of sharing a biscuit has the power to bring people together. The […]
