Product & Promotions News
Liverpool footballer Daniel Sturridge teams up with Nurishment
Liverpool and England footballer, Daniel Sturridge, is teaming up with Nurishment, the UK’s No.1 nutritionally enriched milk drink (IRI) from Grace Foods, as its first ever brand ambassador. Sturridge will […]
‘Who Are You When You’re Hungry’ promotion launched on Snickers
Mars Chocolate UK has launched ‘Who Are You When You’re Hungry?’, an on-pack promotion on Snickers which offers consumers an engaging way to tell their friends when they’re not being […]
Rubicon becomes official soft drink of England Cricket Team
Rubicon, the UK’s no.1 exotic juice drink brand (IRI) from AG Barr, has become the official soft drink of the England Cricket Team. The three-year deal involves partnerships with England […]
Clearly Drinks launches Whisper low-sugar juicy water range
Clearly Drinks has launched a low-sugar juicy water range to cater to growing consumer demand for healthy, great-tasting soft drinks. Perfectly Clear Whisper comes in three flavours – Sparkling Lemon […]
Diet Coke promotion appeals to predominately female audience
Coca-Cola European Partners (CCEP) is offering consumers the chance to win £5,000 every day in the latest on-pack promotion on Diet Coke. In addition, new beauty, fashion, music and travel […]
Nurishment launches #OLDSKOOLNEWCOOL brand-builder
Nurishment, the UK’s No.1 nutritionally enriched milk drink (IRI) from Grace Foods, is going retro with the launch of #OLDSKOOLNEWCOOL, its biggest ever social media brand-builder. In a wide-ranging marketing […]
Trebor Softmints introduced in 100g pots for on the go
Mondelez has launched its Trebor Softmints in a 100g pot format in both the peppermint and spearmint variants. Available with an rsp of £1.70, in cases of 36, the new […]
UK launch of well-known Indian brand Tata Salt in retail and foodservice
Tata Chemicals Europe (TCEL) has launched the Tata Salt brand in the UK. The initial target market is the Indian diaspora in the UK, people who know and value the […]
Boost Drinks launches £25,000 promotion on 500ml PETs
Boost Drinks will be launching an on-pack promotion on its 500ml PET price-marked bottles in September, promising over 1,000 winners a total prize fund of £25,000 in cash, Amazon vouchers […]
Consumers asked to ‘choose or lose’ Walkers crisp flavours
In a new campaign called ‘Choose Me or Lose Me?’, PepsiCo is offering Walkers crisps customers the chance to keep their favourite flavours or risk losing them to new flavours […]
goodnessKNOWS is Mars’ biggest brand launch in 20 years
Mars Chocolate UK has announced the launch of goodnessKNOWS, its biggest brand launch in the UK since Celebrations. The product features four snackable squares crammed with fruit, whole nuts and […]
Panasonic unveils new packaging and adds extra power
Panasonic Energy, Europe’s largest battery manufacturer, is introducing new packaging across its range as part of a global packaging overhaul for 2017. In addition, the company is giving a power […]
