Product & Promotions News
Britvic refreshes Tango with new look and three sugar-free flavours
Britvic is investing in its Tango brand with the introduction of three new sugar-free flavours, a packaging redesign and a £2.2 million marketing investment that will see the brand back […]
Kepak launches Rustlers Construction Games ‘Lunch – Nailed It’ campaign
Kepak Consumer Foods is rolling out a nationwide campaign to position Rustlers, the UK’s top-selling micro snack brand, as the ideal hot lunch option. The Construction Games ‘Lunch – Nailed […]
Barr launches zero added sugar variant of Rubicon Mango
Barr Soft Drinks has launched a Mango Zero Added Sugar sparkling version of Rubicon, the UK’s No.1 exotic juice drink brand (IRI). “With more than one in five flavoured carbonates […]
Bold new look for VK best-selling mixed pack
Global Brands has revamped the design of its best-selling mixed pack of VK, the fastest growing traditional RTD in the UK’s off-trade (Nielsen). In addition to a colourful new look, […]
Britvic launches Robinsons Fruit Creations in convenience with PMP
Britvic has launched Robinsons Fruit Creations in the convenience and wholesale channels with an exclusive PMP, following the product’s success within the grocery sector. The £1.99 price-marked one-litre bottles are […]
Carlsberg relaunches flagship Danish Pilsner
Carlsberg UK has relaunched its flagship beer, Carlsberg Danish Pilsner, and introduced accompanying ‘betterments’ aimed at improving the consumer drinking experience and minimising the brand’s environmental impact. Carlsberg Danish Pilsner […]
Boost Drinks launches Red Berry variant with Tinder link
In time for Valentine’s Day, Boost Drinks is launching Boost Energy Red Berry 250ml, backed with love-themed advertising across Tinder. Described as a flavour explosion of mixed berries, Red Berry […]
Symington’s launches Naked ‘Escape the Ordinary’ promotion
Symington’s has launched its first major on-pack promotion across its Naked Noodle and Naked Rice ranges to mark Chinese New Year. With five Asian holidays up for grabs, 200 tech-based […]
Boost Drinks helps the trade and consumers beat the January blues
As part of its ongoing support for the independent sector, Boost Drinks has unveiled two promotions to kick start 2019. The offers comprise ‘12 bottles for the price of 10’ […]
Trebor sugar-free hard-boiled mints launched by Mondelez
Mondelez has launched the first sugar-free hard-boiled range under the Trebor brand. Cool Drops Sugar Free comes in two flavours, Extra Fresh and Lemon, in a 28g flip-top box with […]
KitKat ‘Make A Break For It’ promotion launched by Nestlé Confectionery
Nestlé Confectionery has launched a new on-pack promotion for KitKat, giving consumers the chance to win a special break to one of 10 exotic destinations such as Miami, Cuba, Thailand […]
Euro Food Brands appointed UK distributor for Ainsley Harriott range
Euro Food Brands has been appointed the new UK distributor for Ainsley Harriott flavoured couscous and premium cup soup. The Ainsley Harriott range has recently undergone a packaging revamp, giving […]
