Product & Promotions News
Mondelez launches Creme Egg promotion and Mini Eggs tablet
In a promotion running from 26 December, Mondelez is inviting shoppers to unwrap a shiny ‘Golden Goobilee Creme Egg’ in their local store to win a jackpot of £5,000. Designed […]
Mr Porky Original Scratchings wins a Great Taste Award
Mr Porky Original Scratchings, the best-selling scratching from Tayto, has won a 2020 Great Taste Award. Matt Smith, marketing director at Tayto Group, says: “As the No.1 brand with a […]
Fanta returns to television screens for Halloween
Coca-Cola European Partners has announced that Fanta is back on TV for the first time in five years. The advertisement, which forms part of the brand’s ‘Release the Stupid Side […]
St Pierre targets consumers in multi-channel Christmas campaign
St Pierre Groupe has launched its first-ever multi-channel Christmas campaign, directly targeting consumers. The brand, which has grown by 30% year-on-year, is presented in the campaign as key to Christmas […]
Free four-packs of Red Bull for friends and family in latest promotion
Red Bull Air Mail is a new on-pack promotion for Red Bull Energy Drink 250ml four-packs (original and sugar free). It has been launched first in the impulse channel and […]
CCEP backs Monster Energy with Halo Infinite Xbox promotion
Coca-Cola European Partners has announced a new gaming partnership between Monster Energy and Microsoft’s 2021 Halo Infinite game. Now in its 17th year, the Halo franchise has sold over 79 […]
Budweiser Brewing Group UK&I now sourcing 100% of its barley from British farms
Budweiser Brewing Group UK&I, part of AB InBev, has achieved its goal of sourcing 100% of the barley used for its UK-produced beers from British farms. The milestone, which has […]
St Pierre unveils individually-wrapped bakery range for on the go
St Pierre has launched a range of individually-wrapped bakery goods for on the go. Coffee shop closures due to Coronavirus fuelled strong demand for takeaway purchases, with a 13% rise […]
Millbrook Dairy Company launches 1057 Scottish cheddar brand
Millbrook Dairy Company has launched 1057, a premium, extra-mature Scottish cheddar brand. Named after the date when one of the last of the Celtic Kings – King MacBeth – lost […]
Spirit Cartel signs up Worthy Park range of five rums
Spirit Cartel has taken on Jamaica’s oldest and only single estate rum producer, Worthy Park. Worthy Park has its own sugar cane fields, factory and distillery all on the same […]
Grolsch relaunched with a lower abv and a fresh new look
Grolsch has been relaunched with a lower abv (4%) and a new look, and is now brewed at its historic home in Enschede, The Netherlands. According to the company, the […]
Quorn adds Vegan Pepperoni Slices to its Deli range
Quorn Foods has launched Vegan Pepperoni as part of its Deli range. The 100g packs have an rsp of £2.20. Quorn’s Vegan Deli range, which currently comprises Quorn Smoky Ham […]
