Product & Promotions News
Kingfisher encourages the great curry comeback
KBE Drinks, which represents a portfolio of beer and cider brands from all over the globe, including Kingfisher from India, has launched a campaign to encourage consumers back into curry […]
Sigma signs up Zest Food Partners to expand its presence in UK foodservice
Zest Food Partners has announced a partnership with Sigma to launch and grow its core range of products for the foodservice sector in the UK. Sigma is a global-leading food […]
Halewood launches four-pack for cans of Lambrini
Halewood International has extended its Lambrini RTD range with a new four-pack for all four flavours – Cherry, Rhubarb, Mango and Strawberry. Lambrini is the UK’s No.1 perry brand (Nielsen). […]
KP Snacks unveils a new look for Butterkist
KP Snacks has relaunched the Butterkist brand with updated packaging. The new design introduces the new tagline, ‘Creating Smiles Since 1914’, highlighting Butterkist’s established heritage of creating happy snacking moments […]
Weetabix kicks off promotion in advance of a summer of football
Weetabix has launched a new on-pack promotion, offering a host of football prizes and money-can’t-buy experiences with national team players. The promotion is part of Weetabix’s long-term partnership with the […]
Biggest ever scratchings campaign for Tayto’s Mr Porky
Tayto is backing Mr Porky, the No.1 pork snacks brand, with the biggest ever advertising campaign for scratchings. Aimed at engaging lapsed consumers, the ‘There’s no matching a scratching’ campaign […]
Stock up on Fisherman’s Friend ready for hayfever season
As the Met Office predicts a high pollen count for the weeks ahead due to dry and sunny weather, Fisherman’s Friend is urging the trade to stock up on its […]
Refreshed look for Coca-Cola range and new taste for Zero Sugar
The Coca-Cola Company has revealed a new design system for the Coca-Cola range that brings together Coca-Cola, Coca-Cola Zero Sugar and Diet Coke in an evolution of the ‘One Brand’ […]
JTI celebrates 30 years of Amber Leaf and 10 years as top RYO brand
JTI is celebrating 30 years of Amber Leaf and 10 years as the UK’s No.1 RYO brand. The brand currently holds a 27% share of the RYO market and continues […]
St Pierre secures brioche burger bun listings with Brakes
St Pierre Groupe has secured new listings with Brakes for its Brioche Burger Buns and Seeded Brioche Burger Buns, as operators prepare to offer al fresco menus with the easing […]
AB InBev launches new packaging for Corona made using barley
AB InBev has introduced a new form of packaging for six-packs of Corona that harnesses surplus barley straw to create a sustainable packaging solution. Corona is the first global brand […]
Dead Man’s Fingers now available in 1.75-litre bottles
Halewood has announced that spiced rum brand Dead Man’s Fingers is now available in a new 1.75-litre bottle for six of its popular flavoured variants. Dead Man’s Fingers is now […]
