KP Snacks’ on-pack promotion marks Butterkist partnership with Wicked
KP Snacks has announced the return of its silver-screen partnership between Butterkist and Universal Pictures’ conclusion to the global cinematic Wicked phenomenon, Wicked: For Good. Kicking off at the end […]
KP Snacks launches new retailer guide to CSN category
KP Snacks has launched Excite & Engage, a new guide designed to help convenience retailers capitalise on the impulse purchase and increase crisps, snacks & nuts (CSN) sales by engaging […]
Five supplier giants sign up to TWC’s WholeView solution
TWC Group has announced its first five clients to sign up to its tech solution, WholeView. They are AG Barr, Coca-Cola Europacific Partners, KP Snacks, Suntory Beverage and Food GB&I, […]
KP Snacks unveils new pack design for Penn State pretzel range
KP Snacks has refreshed the packaging of Penn State, the UK’s No.1 pretzel brand (Nielsen), to deliver a bolder and cleaner look. Emphasising the flavour and texture of the product […]
Butterkist partnership with Wicked includes consumer and trade activity
KP Snacks has announced a brand partnership for Butterkist with the Universal Pictures film, Wicked, arriving in cinemas on 22 November. In celebration of the release, the UK’s No.1 popcorn […]
KP ranging trials increase bagged snack sales by 15% on average
KP Snacks’ recent ranging trials, which saw the business support several independent retailers with the implementation of its ‘25 to Thrive’ advice, resulted in average growth of 15.3% in bagged […]
KP launches £30,000 McCoy’s Epic Eats retailer giveaway
KP Snacks has launched a £30,000 McCoy’s Epic Eats giveaway, offering retailers the chance to win one of 100 £300 wholesale credit prizes. Running for eight weeks from the end […]
KP unveils McCoy’s Epic Eats Chip Shop Curry Sauce and Bangin’ BBQ PMPs
KP Snacks is expanding its McCoy’s Epic Eats range with Chip Shop Curry Sauce and Bangin’ BBQ flavours in a £1.25 PMP format. The new lines are non-HFSS, with 45% less salt than standard potato […]
New design for KP Nuts PMPs aimed at improving merchandising options
KP Snacks is adding euroholes to packs of its KP Nuts £1.25 PMP range. Rolling out across variants including Original Salted Peanuts, Dry Roasted Peanuts, Salt & Vinegar Peanuts, Honey […]
KP launches new Hazelnut Chocolate variant of Butterkist
KP Snacks is expanding the Butterkist range with new variant, Crunchy Hazelnut Chocolate flavour toffee popcorn, available to the convenience and independent sector in late July. Presented in a £1.25 PMP […]
KP Snacks partners with Bestway for The Hundred promotion
KP Snacks has partnered with Bestway for the third year running to offer retailers the chance to win one of seven pairs of hospitality tickets to The Hundred final at […]
KP Snacks unveils McCoy’s Epic Eats in two bold flavours
KP Snacks has introduced McCoy’s Epic Eats in two varieties: Nacho Cheese and Spicy Salsa. Available from 20 February, the McCoy’s Epic Eats range is designed to excite the category […]
