Brakes launches new vegan range of classic hot puddings
Brakes has launched a new vegan range of ‘traditional’ desserts, aimed at helping operators to capitalise on increasing demand for vegan products out of home. The NPD follows research which […]
Brakes’ Virtual Winter Food Festival offers ideas and guidance
Brakes’ Virtual Winter Food Festival, which is live until 14 January 2022, offers foodservice operators ideas and insights as they look to navigate the challenges of the festive season and […]
Staff retention is a problem: Mark Jenkins of Brakes
With the number of job vacancies in the UK hitting a record high*, pressure on the wholesale industry is “extreme”, according to Brakes’ supply chain & operations director Mark Jenkins […]
Sysco Speciality Group brings together five specialist businesses
Brakes owner Sysco has brought together five specialist businesses – Fresh Direct, M&J Seafood, Freshfayre, Wild Harvest and KFF – under the banner of Sysco Speciality Group. Fresh Direct focuses […]
Country Range Group appoints Ton Christiaanse as chairman
Country Range Group (CRG) has appointed former Brakes CEO Ton Christiaanse as non-executive chairman. Christiaanse (pictured) has more than 30 years’ experience in FMCG, including CEO at Aviko, chairman of […]
New tool from Brakes helps with menu management and legislation
Brakes, in partnership with technology provider Nutritics, has launched Virtual Chef Online, a suite of online recipe and menu management tools for foodservice operators. Features of the ‘one-stop solution’ include: […]
Brakes launches a virtual Summer Food Festival
Brakes has launched a virtual Summer Food Festival to help caterers from every sector make the most of the summer and plan for the rest of the year with confidence. […]
Brakes launches Help for Hospitality campaign with 3,500 price cuts
Brakes has launched a new price-focused campaign to help hospitality customers get back on their feet. The campaign is the most extensive Brakes has ever run, and was informed by […]
St Pierre secures brioche burger bun listings with Brakes
St Pierre Groupe has secured new listings with Brakes for its Brioche Burger Buns and Seeded Brioche Burger Buns, as operators prepare to offer al fresco menus with the easing […]
Brakes and Bidfood duos awarded MBEs
Key figures from Brakes and Bidfood have been recognised in the New Year Honours List. Brakes’ supply chain & operations director Alex Mayfield, and lead solution designer Ricky Sercombe, have […]
Brakes fulfils pledge to remove problematic plastic from own-brand range
Brakes has fulfilled its pledge to remove all hard-to-recycle black plastic from its own-brand range by the end of 2020. The wholesaler, which has the largest private label foodservice brand […]
Brakes launches five-strong vegan cake range
Brakes has launched a new range of vegan cakes, including what is claimed to be the first Vegan Jaffa Cake in foodservice. The selection is designed to help operators capitalise […]

