Premium nature of prunes highlighted by California Prune Board
California Prune Board has revamped its brand to highlight the benefits of California prunes. “Market research has shown that the only thing holding people back from eating more prunes is […]
Burton’s introduces Maryland Chocolate Cookie Bars
Burton’s Biscuit Company is entering the chocolate biscuit bar market under the Maryland brand for the first time with the launch of Maryland Chocolate Cookie Bars. The product comes as 8 […]
Filshill to move to a site nearer Glasgow Airport
Wholesaler JW Filshill is relocating to a new, purpose-built distribution centre at Westway Park, near Glasgow Airport. Canmoor, a leading developer and asset manager in the warehouse and business space […]
Vimto backed by £3.5 million ‘I see Vimto in You’ campaign
Vimto is investing £3.5 million in a marketing campaign that is an evolution of the 2018 ‘I See Vimto in You’ activity. The 2019 activity includes personalised advertising for video-on-demand […]
Ben Shaws relaunched with a fresh new look by Refresco
Refresco has announced that Ben Shaws is being relaunched in July with a fresh new look. The new bright graphic-led design with tongue-in-cheek humour has taken its inspiration from the […]
Barr unveils biggest ever on-pack promotion for IRN-BRU
Barr Soft Drinks has unveiled its biggest ever on-pack promotion for IRN-BRU, the UK’s No.1 flavoured carbonate brand (IRI). ‘BRU-NANZA’ will run during July and August, offering consumers the chance […]
Members and board of National Buying Consortium confirmed
Former Confex senior business development director David Lunt is the managing director of the newly-formed buying group, NBC (National Buying Consortium). Some 23 members of Confex recently left to join […]
Bestway launches ‘Summer Sorted!’ promotion
Bestway Wholesale has launched a campaign for seasonal lines, including ice cream, soft & licensed drinks and BBQ foods. The ‘Summer Sorted!’ drive runs until August and offers deals on […]
Nestlé launches S.Pellegrino flavoured sparkling water range
Nestlé Waters has expanded its S.Pellegrino sparkling water brand with the launch of S.Pellegrino Essenza. The new range includes three Mediterranean fruit flavours: Lemon & Lemon Zest, Tangerine & Strawberry, […]
Best foodservice own-labels named at CCM Chefs’ Own-Brand Awards
Cash & Carry Management, in partnership with the Craft Guild of Chefs, has announced the winners of the 2019 CCM Chefs’ Own-Brand Awards at a prestigious lunch at Westminster Kingsway […]
Fisherman’s Friend sees strong sales following early start to hayfever season
Fisherman’s Friend recorded sales growth of 22% in value and 18% in volume in April, compared with the same period last year. The company – which sold over 260 million […]
Raj Krishan leaves Sugro after just a few months
Raj Krishan, who joined Sugro UK early this year to fill the newly-created role of head of business development under MD Neil Turton, has left the group. No official statement […]
