Swizzels launches Minions range to coincide with film release
Swizzels has created a limited-edition Minions-themed range of confectionery to coincide with the UK release of Minions: The Rise of Gru, which launches in UK cinemas on 1 July. The […]
Swizzels backs Squashies with a Squashathon campaign
Swizzels has launched a summer campaign for Squashies called Squashathon, supported by strong wholesaler promotions. and a trade press campaign. The consumer-focused campaign will be engaging shoppers in July and […]
VIP factory tour to be won in new Swizzels on-pack promotion
Swizzels has launched an on-pack competition giving consumers the chance to win a magical VIP factory tour. The company has hidden five golden Love Hearts rolls in its variety share […]
Drumstick Chocolate bar launched by Swizzels
Swizzels has entered the chocolate bar category for the first time in its history with Drumstick Chocolate. The company has adapted its iconic Drumstick lolly flavour and combined it with […]
Swizzels launches free stock competition for C&C/wholesale customers
Ten cash & carry/wholesale customers will each win £100 of free stock in the latest competition from Swizzels. Customers can enter the competition, which forms part of Swizzels’ ‘Big Night […]
Great British Puds hanging bags launched by Swizzels
Swizzels has launched a new hanging bag product, Great British Puds. The new line includes four varieties of individually-wrapped chew bars in classic British dessert flavours: sticky toffee pudding, lemon […]
Swizzels launches Halloween campaign to prompt awareness
Swizzels has launched a ‘Scared or Prepared’ campaign for the Halloween period. The supplier, which makes more than one billion sweets for Halloween, has launched a short promotional film showcasing […]
Swizzels launches holiday prize draw for convenience retailers
Convenience retailers will have the chance to win a family holiday this summer with Swizzels. As part of the sweet manufacturer’s ‘Fun in the Sun’ competition, retailers will need to […]
Swizzels roll out 10p Love Hearts
British confectionery manufacturer Swizzels has extended its iconic Love Hearts range with the launch of a 10p roll format. Obtainable in cases of 60, the new Love Hearts rolls strengthen […]
