goodnessKNOWS is Mars’ biggest brand launch in 20 years
Mars Chocolate UK has announced the launch of goodnessKNOWS, its biggest brand launch in the UK since Celebrations. The product features four snackable squares crammed with fruit, whole nuts and […]
Swirlers for hot drinks latest launch under Galaxy brand
Mars Chocolate UK has launched Galaxy Swirlers – easily breakable chocolate fingers designed for dipping into hot drinks and sharing with family and friends. Tapping into the 22 billion hot […]
MaltEaster Bunny and Golden Eggs back for Easter
Next Easter will see the return of Mars Chocolate UK’s MaltEaster Bunny, available as a single (rsp 62p) and a pack of five (rsp £2.39). MaltEaster Mini-Bunnies and Family Mix […]
New crispy variant and Rio limited edition
Mars Chocolate has extended its range with the launch of Galaxy Crispy. The product is available in 102g bars, 24 to a case, and has an rsp of £1.39. “Here […]
Availability, display and value: tips from Mars Chocolate
Bep Dhaliwal (pictured), trade communications manager at Mars Chocolate UK, highlights the key focus areas for maximising confectionery sales. What are the key principles to consider when merchandising the confectionery category? […]
Mars Chocolate expands 50p PMP range
Mars Chocolate has expanded its portfolio of price-marked lines by including six popular single-serve packs. Mars, Snickers, Twix, Bounty and Maltesers are now obtainable in price-marked versions, with Maltesers Teasers […]
Product news summary 15th July 2015
HEADLINES THIS WEEK: – MARS RELAUNCHES ‘SWEET SUNDAYS’ PROMOTION – RUGBY LEGENDS TO SPEARHEAD HEINEKEN MARKETING DRIVE – RECKITT BENCKISER REVAMPS CLEARASIL DAILY CLEAR RANGE – UNITED BISCUITS AIRS NEW ‘SWEEET’ MCVITIE’S […]
Product news summary 10th February 2015
HEADLINES THIS WEEK: – MULTI-MILLION POUND INVESTMENT FOR SURE AND SIMPLE – NEW LOOK INTRODUCED FOR GALAXY – HEINEKEN TO PROMOTE TIGER BEER AHEAD OF CHINESE NEW YEAR – THATCHERS CIDER TARGETS YOUNGER […]
Product news summary 23rd January 2015
HEADLINES THIS WEEK: – MALTESERS TARGETS £1 MILLION RED NOSE DAY DONATION – HALEWOOD INTERNATIONAL DISTRIBUTES SUPERBOWL-INSPIRED POS KITS – BUTTERKIST TO RELEASE VALENTINE’S DAY TV ADVERT – DIET COKE CAMPAIGN TO INSPIRE WOMEN
Product news summary 16th January 2015
HEADLINES THIS WEEK: – KINDER BUENO UNVEILS NEW-LOOK RANGE – WRIGLEY’S EXTRA RECRUITS ASHTON KUTCHER FOR TV AD – MARS LAUNCHES LIMITED-EDITION XTRA CHOC – UNILEVER SETS £1 MILLION DONATION TARGET FOR RED […]
