Product of the Month

Sherbet Dip joins Swizzels Minions range

Date: May 11, 2023Leave a comment

Swizzels has expanded its range of Minions products with a Sherbet Dip. Minions Sherbet Dip is available in three flavours – Fizzy Orange, Sour Apple and Tangy Berry – with […]


Mondelez launches limited-edition Cadbury Twirl Mint

Date: April 24, 2023Leave a comment

Mondelez International has unveiled limited-edition Cadbury Twirl Mint (rsp 75p), which will be available from the end of April. Mint is one of the top five flavours for standard chocolate, […]


Envis Snacks announces UK launch of Chipoys

Date: March 17, 2023Leave a comment

Envis Snacks is launching the popular US snack brand Chipoys into the UK. Chipoys crunchy rolled tortilla chips will be available from April in Fire Red Hot and Chilli & […]


KBE Drinks announces arrival of Sapporo Premium Beer

Date: March 3, 2023Leave a comment

KBE Drinks has introduced Sapporo Premium Beer (5% abv) in 650ml cans. The launch follows the signing of a three-year distribution agreement with Japanese giant Sapporo Breweries for its packaged […]


Fruittella enters jelly sweets market with HFSS-compliant Curiosities

Date: January 13, 2023Leave a comment

Perfetti Van Melle has launched Fruittella Curiosities, marking the brand’s entry into the jelly sweets market. Two themed packs are available – ‘By the Sea’ and ‘In the Snow’ – […]


Kellogg’s launches salted caramel variant of Crunchy Nut

Date: December 12, 2022Leave a comment

Kellogg’s has expanded its Crunchy Nut offering with the introduction of a new Salted Caramel Flavour Twist variant. Crunchy Nut is the number one cereal brand in convenience (IRI), and […]


Nomadic Dairy introduces protein puddings with a focus on taste

Date: November 12, 2022Leave a comment

Nomadic Dairy has made its first foray into a significant non-yogurt category with protein puddings. Available in vanilla and chocolate flavours, the puddings come in 200g pots (rsp £1.89) containing […]


Kepak launches football-themed consumer and retailer promotion for Rustlers

Date: October 26, 2022Leave a comment

Kepak is encouraging convenience retailers to get match day ready with its latest campaign for Rustlers. The initiative is designed to showcase the £106 million brand’s credentials as the ‘perfect […]


STG launches STRÖM nicotine pouches initially in Manchester

Date: October 7, 2022Leave a comment

Scandinavian Tobacco Group UK (STG) has entered the fast-growing nicotine pouch category with the introduction of its first non-tobacco product. Originating from Sweden, the home of most nicotine pouches, STRÖM […]


KP Snacks ramps up trade support through SnacKPartners website

Date: September 27, 2022Leave a comment

KP Snacks has relaunched its SnacKPartners website with an array of guides for wholesalers and retailers including ‘Perfect Depot’ and ‘Perfect Store’, retailer case studies and HFSS guidance. The new […]


KP Snacks launches £50,000 McCoy’s giveback for retailers

Date: September 10, 2022Leave a comment

KP Snacks has unveiled a £50,000 McCoy’s Giveback promotion, supporting retailers and their staff amidst ongoing pressures they are facing. Running for eight weeks from 19 September, the McCoy’s Giveback […]


New summer campaign introduced for Rio

Date: August 17, 2022Leave a comment

Boost Drinks has unveiled a new summer campaign for Rio, inspired by the brand’s fruity tropical flavours. The ‘Sunshine Sells’ campaign comprises engaging trade activity including in-depot sampling activations and […]