Product of the Month
Top four Echo Falls wines feature striking new labels
Accolade Wines is highlighting reasons to celebrate with its Echo Falls range. The supplier is featuring a range of striking new labels across its top four still wine variants – […]
Surge in sales of Herald disposable products
British manufacturer and importer of quality disposables Herald is enjoying an increase in sales across its full product range. For over 30 years, the family-run company has provided disposable products […]
Lucozade makes Apple Blast a permanent variant
Lucozade Ribena Suntory is bringing a new addition to its permanent range this year with the Apple Blast variant. The flavour came to market last year as a limited-edition release […]
Cadbury Dairy Milk Freddo Treasures launched with days out inspiration
Mondelez International has brought family-friendly innovation to Cadbury’s £25.1 million Freddo brand. The new Cadbury Dairy Milk Freddo Treasures have an rsp of 90p and are only 76 calories. The […]
Aunt Bessie’s benefits from NPD and a £5 million campaign
Aunt Bessie’s has invested £5 million in its biggest-ever marketing campaign and a new strategic direction to promote the roast dinner. Midweek consumption has driven a 4.2% increase in the […]
Taylors standardises retail and catering tea bag offering
Taylors of Harrogate is increasing the tea bag weight of its One Cup products to match its retail offering. “We’re delighted to announce this change, a first for the industry,” […]
On-the-go smoothie bowl from Kellogg’s
Kellogg’s is targeting the millennial market with its new Joyböl brand for the on-the-go occasion. Joyböl pots are an all-in-one fruit smoothie bowl containing grains, nuts, seeds and fruit. There’s […]
Summer activity heats up for CCEP brands
Coca-Cola European Partners’ summer campaign has been designed to attract millennials with its giveaway of thousands of experiences. Featured on promotional packs of Coca-Cola Classic, Diet Coke, Coca-Cola Zero Sugar, […]
Maltesers Buttons and Truffles: bitesize and gifting NPD
Mars Wrigley Confectionery UK has announced NPD from its power brand Maltesers that sees a combined media spend of £2.5 million. Maltesers Buttons are a bitesize product containing the Maltesers […]
Kettle Foods relaunches price-marked sharing bags
Kettle Foods is targeting the independent convenience sector with the relaunch of its price-marked sharing bags of Kettle Chips. The new range offers a £1 price point for 80g sharing […]
Kepak brings Rustlers breakfast offering to convenience
Kepak Convenience Foods is launching a new product to target the increasingly popular breakfast occasion. The Rustlers All Day Breakfast Sausage Muffin has an rsp of £1.50 and is backed […]
Nestlé Professional invests in a Gold future
Nestlé Professional has unveiled its biggest rebrand yet for its premium coffee brand Nescafé Gold. The new look has been designed to bring a touch of class with brushed champagne […]
