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Barr launches zero added sugar variant of Rubicon Mango
Barr Soft Drinks has launched a Mango Zero Added Sugar sparkling version of Rubicon, the UK’s No.1 exotic juice drink brand (IRI). “With more than one in five flavoured carbonates […]
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AG introduces celebration packs of Rubicon for Diwali
AG Barr is encouraging wholesalers and retailers to make the most of the Diwali opportunity by stocking up on special celebration packs of Rubicon. Rubicon’s Mango, Guava and Passion flavours […]
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Grace Foods seeks to accelerate aloe vera drinks growth
Grace Foods is updating its market-leading Grace Aloe Vera soft drinks range with a new look. The new pack designs feature a prominent new strapline, ‘Say Aloe’, and coincide with […]
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Zero calories but masses of consumer appeal
Lucozade Ribena Suntory (LRS) is launching Lucozade Zero, a new low-calorie drink. Available from 2 May in Orange and Pink Lemonade variants, the new line will come in 380ml PMP […]
Vimto Remix aimed at families and teens
Nichols has announced the launch of Vimto Remix, a new drink that combines mango, strawberry and pineapple flavours with the secret Vimto recipe. Designed to appeal to both families and […]