Appleby Westward remains focused on driving growth through SPAR retailers
SPAR South West showcased its continued growth and ambition at its 2025 Tradeshow & Conference, held recently at the Riviera International Centre in Torquay. The move to a larger venue […]
Will AF Blakemore buy Appleby Westward?
SPAR South West’s primary distributor Appleby Westward Group (AWG) is up for sale by its South African owner SPAR Group (SPPJ.J), and industry speculation is rife that AF Blakemore is […]
SPAR launches Frozen Fortune shopper campaign
A new Frozen Fortune campaign from SPAR is giving shoppers in England, Scotland and Wales the chance to win instant rewards on big brand prizes. In addition there are four […]
Parfetts appoints Duncan Jelfs as regional business manager
Parfetts has appointed Duncan Jelfs as regional business manager to support its expansion plans in the South West. Jelfs (pictured) was formerly commercial director at SPAR wholesaler Appleby Westward, where […]
Appleby Westward aims for a SPAR-Tacular Summer
SPAR South West’s primary distributor Appleby Westward is running an advertising campaign called SPAR-Tacular Summer until 18 September. As well as online giveaways aimed at enhancing the summer shopping experience […]
Appleby Westward partners with FareShare to fight hunger
SPAR South West’s primary distributor Appleby Westward has partnered with FareShare South West and Gregorys Logistics to play a key role in redistributing surplus food to those in need. With […]
Appleby Westward opens its first Greggs franchise
Appleby Westward has opened its first Greggs franchise in one of its SPAR stores. The Greggs operation is a key feature of a £375,000 capital investment by Appleby Westward in […]
Appleby Westward announces £10m investment and new divisional board
Appleby Westward, the southwest-based SPAR retailer and wholesaler, has announced a £10 million-plus capital investment programme. Scheduled to get underway this year is an £8.5 million project at the company’s […]
Appleby Westward appoints Duncan Jelfs as commercial director
Appleby Westward has appointed Duncan Jelfs as commercial director. Jelfs (right) was formerly business development director at Costcutter between 2009 and 2018, and he then joined Bestway Wholesale as sales […]
SPAR signs GB partnership with Deliveroo
SPAR UK has signed a new partnership deal with Deliveroo covering all 2,160 SPAR stores in England, Scotland and Wales. The arrangement gives SPAR stores the opportunity to meet rising […]
Appleby Westward appoints Dean Mason company-owned stores director
Appleby Westward, the regional distribution company for SPAR stores in the south-west, has appointed a new company-owned stores director to its executive team at Saltash. Dean Mason (right) joins the […]
Appleby Westward strengthens its executive team
Appleby Westward, the regional distribution company for over 300 SPAR stores in the south-west, has announced three new key appointments. Alyn Saunders (right) has joined the business in the newly-created […]

