YAZOO KiDs supports Change4Life campaign

Date: August 7, 2019Leave a comment

FrieslandCampina has announced that YAZOO KiDS is supporting Change4Life this year, a move that will see the ‘Good Choice’ badge used throughout the marketing material for the brand’s No Added […]


Grace Foods seeks to accelerate aloe vera drinks growth

Date: July 11, 2017Leave a comment

Grace Foods is updating its market-leading Grace Aloe Vera soft drinks range with a new look. The new pack designs feature a prominent new strapline, ‘Say Aloe’, and coincide with […]


Lucozade Ribena Suntory focuses on brand refreshment and energy

Date: April 21, 2017Leave a comment

Lucozade Ribena Suntory has extended its Lucozade Energy range with Blackcurrant Bliss and Pineapple Punch flavours, both of which are available exclusively to the wholesale channel and come in 380ml […]


New look and recipe for Nurishment Extra

Date: November 16, 2016Leave a comment

Grace Foods is relaunching Nurishment Extra this month, backed by social media activity. New packaging is designed to improve on-shelf stand-out and a resealable lid adds attraction for the on-the-go consumer. Recipe reformulation has also included a […]


No Added Sugar Yazoo launches in September

Date: July 28, 2016Leave a comment

Yazoo, the No.1 flavoured milk drinks brand from FrieslandCampina (IRI), is introducing a No Added Sugar milk drink. After more than two years in development, the new range is expected to generate […]


Zero calories but masses of consumer appeal

Date: April 18, 2016Leave a comment

Lucozade Ribena Suntory (LRS) is launching Lucozade Zero, a new low-calorie drink. Available from 2 May in Orange and Pink Lemonade variants, the new line will come in 380ml PMP […]


Vimto Remix aimed at families and teens

Date: March 17, 2016Leave a comment

Nichols has announced the launch of Vimto Remix, a new drink that combines mango, strawberry and pineapple flavours with the secret Vimto recipe. Designed to appeal to both families and […]