£1 PMPs on Diet Coke, Fanta and Dr Pepper for a limited time
Coca-Cola European Partners has reduced the recommended price points on price-marked 500ml bottles of Diet Coke, Fanta, Fanta Zero, Dr Pepper and Dr Pepper Zero for a limited time. The […]
‘You Do You’ multi-media campaign launched for Diet Coke
Coca-Cola European Partners has announced a new multi-million-pound campaign, ‘You Do You’, for Diet Coke. The campaign launched with two new TV ads earlier this month. The fully integrated marketing […]
Summer activity heats up for CCEP brands
Coca-Cola European Partners’ summer campaign has been designed to attract millennials with its giveaway of thousands of experiences. Featured on promotional packs of Coca-Cola Classic, Diet Coke, Coca-Cola Zero Sugar, […]
Diet Coke promotion appeals to predominately female audience
Coca-Cola European Partners (CCEP) is offering consumers the chance to win £5,000 every day in the latest on-pack promotion on Diet Coke. In addition, new beauty, fashion, music and travel […]
Holly Willoughby is the new brand ambassador for Diet Coke
Coca-Cola European Partners (CCE) has announced that TV presenter Holly Willoughby is the new brand ambassador for Diet Coke. Willoughby (pictured), who is best known for her presenting work across […]
