Extra sales to make everyone smile
Julio Guijarro, marketing director of Wrigley UK, encourages C&Cs to utilise educational PoS and secondary displays to exploit the sugar-free opportunity. What proportion of your business goes through the cash […]
Wrigleys launches Doublemint mints and a new sugar-free gum recipe
Wrigley has overhauled the Doublemint brand with a new sugar-free recipe for the gum and the addition of new sugar-free Doublemint mints. The mints come in a single roll pack (rsp […]
Product news summary 17th April 2015
HEADLINES THIS WEEK: – MASS MAKEOVER FOR PRIMULA DIPS – WRIGLEY INTRODUCES SKITTLES BOTTLE – NEW FLAVOUR JOINS GELATO GOLD ICE CREAM RANGE – ANCHOR TARGETS FREE BAKING KITS FOR SCHOOLS
Product news summary 16th January 2015
HEADLINES THIS WEEK: – KINDER BUENO UNVEILS NEW-LOOK RANGE – WRIGLEY’S EXTRA RECRUITS ASHTON KUTCHER FOR TV AD – MARS LAUNCHES LIMITED-EDITION XTRA CHOC – UNILEVER SETS £1 MILLION DONATION TARGET FOR RED […]
