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Kellogg’s unveils Strawberry Sundae flavour Rice Krispies Squares
Kellogg’s UK has added a new limited-edition Strawberry Sundae flavour to its American Style Rice Krispies Squares range. The new bars are available now in Asda, starting at £1.65 for […]
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Kellogg’s expands non-HFSS Coco Pops range with two new lines
Kellogg’s has expanded its Coco Pops range for the second time this year, with the introduction of Coco Pops Loops and Coco Pops Mega Pops. The latest additions have the […]
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Kellogg’s introduces Barista Edition of Crunchy Nut Granola
Kellogg’s has introduced a new Barista Edition of Kellogg’s Crunchy Nut Granola with a Chocolate Mocha Flavour. The latest addition to Kellogg’s Granola range is infused with an aromatic coffee […]
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Kellogg’s announces the launch of non-HFSS Coco Pops Chocos
Kellogg’s has expanded its non-HFSS Coco Pops range with the introduction of Coco Pops Chocos. Coco Pops is the UK’s number one children’s cereal brand (IRI), and the latest launch […]
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Kellogg’s launches salted caramel variant of Crunchy Nut
Kellogg’s has expanded its Crunchy Nut offering with the introduction of a new Salted Caramel Flavour Twist variant. Crunchy Nut is the number one cereal brand in convenience (IRI), and […]
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Kellogg’s launches £8.5 million TV campaign and new on-the-go options
Kellogg’s has grouped together its most iconic cereal brands in a £8.5 million TV campaign. The primetime campaign ‘Whatever you do, we do breakfast’ aims to show the diversity of […]
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On-the-go smoothie bowl from Kellogg’s
Kellogg’s is targeting the millennial market with its new Joyböl brand for the on-the-go occasion. Joyböl pots are an all-in-one fruit smoothie bowl containing grains, nuts, seeds and fruit. There’s […]
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Record orders at Fairway ‘Meet the Member’ event
Deals worth more than £900,000 were struck at Fairway Foodservice’s latest ‘Meet the Member’ event, which was held at Villa Park in Birmingham. The record figure beat the previous highest […]
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Chris Doyle leaves Landmark Wholesale
In a statement issued on behalf of Landmark Wholesale, finance director Andrew Thewlis has disclosed that Chris Doyle (left), business development director for the past six years, has left “with […]
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Kellogg’s unveils ‘promotional bonanza’ as Team GB partner
Kellogg’s has been announced as the Official Team GB partner for the Rio Olympic Games 2016. The sponsorship, which will be leveraged via significant promotional activity, gives Kellogg’s Team GB […]
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Kellogg’s to launch premium fruit and granola snack bars
Kellogg’s is set to strengthen its portfolio of single-serve bars by releasing two fruit and granola variants into the convenience channel next month. The new additions, which have an rsp […]
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Kellogg’s targets New Year health kick with new breakfast pouches
Kellogg’s is urging wholesale customers to ‘capitalise on the healthier breakfast trend’ by stocking Ancient Legends – a range of resealable granola, muesli and cereal pouches. The new offering takes […]