Coca-Cola European Partners makes a smart move in flavour
Coca-Cola European Partners is launching three Glacéau Smartwater products. Sparkling Berry & Kiwi, Lemon and Green Apple variants have zero sugar, zero calories and all-natural flavours, and are available in […]
Consumer choices shape support from CCEP
Gary Black (pictured), associate director – national and key accounts at Coca-Cola European Partners (CCEP), suggests ways wholesalers can boost their soft drinks sales. How are you looking to strengthen […]
Glacéau smartwater unveils ‘Hit the Bottle’ campaign
Coca-Cola Enterprises has launched a new campaign for glacéau smartwater to tap into the ‘dry January’ trend. Based on the slogan ‘Going dry this January?’, the initiative champions those choosing to […]
