Meet the Manufacturer
Partners for Growth ‘proven to work time & time again’
Nick Widdowson, Partners for Growth controller at Unilever, highlights the benefits of the category management programme for wholesalers and their customers. How has the trade benefited from Partners for Growth […]
Britvic reinforces commitment to great service
Trystan Farnworth (pictured), commercial director of wholesale at Britvic, offers a candid assessment on where and how wholesalers can improve. What is your biggest source of frustration when you scour […]
Availability, display and value: tips from Mars Chocolate
Bep Dhaliwal (pictured), trade communications manager at Mars Chocolate UK, highlights the key focus areas for maximising confectionery sales. What are the key principles to consider when merchandising the confectionery category? […]
Merchandising with…KP Snacks
Matt Collins (pictured), trading controller – convenience at KP Snacks, suggests how wholesalers can make the most of the crisps, snacks & nuts category in 2016. What are the key […]
Merchandising with…Mondelez International
Susan Nash, trade communications manager at Mondelez International, reveals her top tips to help optimise your biscuit and confectionery fixtures. What are the key principles to consider when they are merchandising […]
