Zest Food Partners announces partnership with The Original Baker

Zest Food Partners has announced a new partnership with UK based artisan bakery, The Original Baker.

Founded by Gill Ridgard in 2008, The Original Baker creates artisan pastries made from locally sourced ingredients. Specialising in pies, sausage rolls, quiche, pork pies and pasties, each product is handmade by a team of dedicated artisan bakers.

Zest Food Partners will be working with the independent bakery to drive its strategy and deliver ambitious growth over the next three years, targeting the delivered wholesale market and key end users including pub groups, restaurants, and leisure outlets to drive sales.

Jon Body, commercial director at Zest Food Partners, said: “We are delighted to be working with a brand like The Original Baker. Each of their products are made by hand by their team of artisan bakers and the products taste amazing! There is a huge opportunity to grow the brand in the UK foodservice market and I can’t wait for our customers to try them.”

Simon Harris, commercial director at The Original Baker, added: “It’s an exciting time for the business and we are delighted to be working with Zest for this next phase of our journey. Having worked with the Zest team before, I know that they have a lot of experience, great knowledge of the market, and a real understanding of what we want to achieve. We’re looking forward to a long and successful partnership.”

Zest Food Partners is a team of strategy, sales and marketing experts working with ambitious brands that are looking to expand and grow within the foodservice market. Working with brand owners to understand their business, Zest helps to develop and execute successful foodservice strategies to get products into the right channels and in front of the right people.

 

 

Published Date: October 23, 2024
Category: Product & Promotions News