Weekend experiences to be won in new Cadbury Hot Chocolate promotion

Consumers can win weekend experiences in a new promotion from Mondelez on Cadbury Drinking Chocolate 500g and Cadbury Instant Hot Chocolate 400g.

Running from mid-January for three months, the ‘Make It Yours’ promotion has festivals, spa days and football experiences to be won, as well as thousands of Cadbury Hot Chocolate hampers.

The winner of the top prize – worth up to £5,000 – will have the chance to build their weekend experience by choosing from a VIP festival weekend, a luxury family adventure weekend, an at-home VIP party, a VIP theme park adventure, an exclusive football weekend or a luxurious golf and spa weekend.

Lorena Moyano, brand manager for Cadbury Hot Chocolate at Mondelez International, said: “The winter months are of course the key selling season for hot beverages like hot chocolate so it’s important that retailers make the most of the additional shoppers and sales opportunities at this time of year.

“That’s why we’re bringing the ‘Make it Yours’ promotion to life across our bestselling range – generating extra stand-out on shelf to encourage sales at this key time and offering our consumers the chance to win some really fun prizes.”

Tel: Mondelez International (01214) 582000