Nichols has brought back the seasonal limited-edition Vimto squash flavour ‘Winter Warmer’.
Vimto Winter Warmer squash, which can be served hot or cold, is back by popular demand for 2021 after being reintroduced in 2020.
Extending the squash season outside of the core spring and summer months, the product delivers Vimto’s secret recipe, made from a unique blend of fruits, herbs and spices, infused with notes of cinnamon, nutmeg and clove.
Vimto senior brand manager Becky Unwin says: “We are incredibly excited to be re-introducing our seasonal limited-edition Vimto Winter Warmer squash, to help drive category value outside of the core season.
“This year, our squash will also be fortified with both Vitamins C and D and is perfectly placed to deliver those warming and comforting flavours that are ideal during the winter months.
“Vimto is a brand that consumers love and trust to deliver on quality and taste, so we’re thrilled to be relaunching it and continuing to excite customers with our bold and playful flavours.”
Tel: Nichols (01925) 222222