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Thatchers Cloudy Lemon cider gets a fresh new look
Thatchers Cloudy Lemon cider, the bestselling lemon cider in the UK (Circana), has been given a new look. The revitalised branding brings the product’s appearance in line with the whole […]
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Thatchers Vintage becomes fastest growing premium cider in wholesale
Thatchers Vintage 8.3% has become the fastest growing premium cider brand in the wholesale channel (Circana). Since it was given a new look and higher abv in 2023 to reflect […]
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Martin Thatcher of Thatchers: Keeping the cider category fresh
Martin Thatcher (pictured), managing director and fourth-generation cidermaker at Thatchers Cider, urges wholesalers to take account of significant market changes. How are you looking to strengthen your relationships with cash […]
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New advertising campaign takes off for Thatchers Gold cider
Thatchers Cider has launched a new campaign for its flagship brand, Thatchers Gold. To be shown on air for the first time on 24 June during coverage of the first […]
Product news summary 29th June 2015
HEADLINES THIS WEEK: – ROBINSONS CELEBRATES 80 YEARS AT WIMBLEDON – RELENTLESS ULTRA BACKS MTV SHOW – THATCHERS CIDER LAUNCHES ITS LARGEST OUTDOOR ADVERTISING CAMPAIGN – THREE-MONTH PROMOTIONAL PUSH FOR WKD
Product news summary 10th February 2015
HEADLINES THIS WEEK: – MULTI-MILLION POUND INVESTMENT FOR SURE AND SIMPLE – NEW LOOK INTRODUCED FOR GALAXY – HEINEKEN TO PROMOTE TIGER BEER AHEAD OF CHINESE NEW YEAR – THATCHERS CIDER TARGETS YOUNGER […]