Parfetts gives employees a maximum 4% bonus after record sales
Employee-owned wholesaler Parfetts has awarded staff its maximum annual sales bonus of 4% after delivering a record turnover of £807 million, up 10.6% on the previous year. The performance marks […]
Parfetts launches biggest-ever Parfest event with over 700 deals
Parfetts has launched its biggest-ever Parfest promotional event, with more than 700 high-margin deals. Running from 5 to 11 July, the event is taking place across all nine depots. This […]
Parfetts replaces Prince Consort with Spirit Republic own-brand range
Parfetts is expanding its own-brand offering with the launch of Spirit Republic, a new range developed to offer stronger margins in high-demand spirits and licensed categories. The employee-owned wholesaler will […]
Parfetts adopts Wholepal for suppliers’ new product submissions and updates
Parfetts has become one of the first UK wholesalers to require suppliers to submit product information through a single digital platform. The employee-owned business has adopted Wholepal as the mandatory […]
FWD Live! Understanding and adapting to members’ and customers’ needs
FWD Live! brought together industry executives for a forward-looking discussion on wholesale. The aim of the event was to combine big-picture thinking with practical action. From promoting wholesale as a […]
Parfetts announces opening of first Go Local store in Cardiff
Parfetts has announced the opening of the first Go Local store in Cardiff. The 1,450 sq ft store is owned by experienced independent retailer Thushapan Luxmekanthan, who acquired the site […]
Parfetts prepares to launch a six-week Mega World Cup campaign
Parfetts is preparing to launch a ‘Mega World Cup’ campaign, designed to help independent retailers maximise sales opportunities throughout the tournament. Rather than focusing activity on a handful of match […]
Parfetts launches Go Local Granulated Sugar
Parfetts has further expanded its own-brand range with the launch of Go Local Granulated Sugar in a price-marked pack. The sugar replaces the Local Living 500g pack and is available […]
Parfetts announces opening of first Go Local store in Glasgow
Parfetts has strengthened its presence in Scotland with the launch of its first Go Local store in Glasgow – a 1,000 sq ft shop led by experienced independent retailer Nathalie […]
Parfetts adds ‘Go for Growth’ guidance to ordering platform
Parfetts has launched ‘Go for Growth’, a new initiative aimed at helping independent retailers increase sales, sharpen their ranges, and simplify ordering. The wholesaler’s ‘Go for Growth’ programme centres on […]
Parfetts expands own-brand cider range with Lancer White
Parfetts has expanded its own-brand cider range with the launch of Lancer White. The new range joins existing products Lancer Original and Lancer Black. Lancer White is available in several […]
Parfetts introduces Go Local Tuna Chunks in Brine
Parfetts has extended its own-brand range with the launch of Go Local Tuna Chunks in Brine. Go Local Tuna Chunks in Brine is available in a 145g can, supplied in […]
