Extra sales to make everyone smile

Date: June 18, 2016Leave a comment

Julio Guijarro, marketing director of Wrigley UK, encourages C&Cs to utilise educational PoS and secondary displays to exploit the sugar-free opportunity. What proportion of your business goes through the cash […]


Wrigleys launches Doublemint mints and a new sugar-free gum recipe

Date: April 1, 2016Leave a comment

Wrigley has overhauled the Doublemint brand with a new sugar-free recipe for the gum and the addition¬†of new sugar-free Doublemint mints. The mints come in a single roll pack (rsp […]