Parfetts announces opening of first Go Local store in Glasgow

Parfetts has strengthened its presence in Scotland with the launch of its first Go Local store in Glasgow – a 1,000 sq ft shop led by experienced independent retailer Nathalie Fullerton.

Go Local Dumbarton Road in Partick officially opened on 24 April following a significant refurbishment and conversion from a One Stop convenience store.

Fullerton is committed to the independent retail sector: she is a member of the Scottish District for The Federation of Independent Retailers (The Fed); an ACS Ambassador, representing independent retailers on a national platform; and a voice for Women in Convenience, helping drive real change for women across the retail sector.

The Glasgow launch follows the successful introduction of the fascia in other parts of Scotland, with stores benefiting from tailored support across layout, merchandising and promotional planning. The business opened its first Scottish store in Lockerbie in July 2025.

Parfetts has seen rising demand from retailers across Scotland, with deliveries now reaching Glasgow, Edinburgh and surrounding areas each week. The country remains a priority region as Parfetts works towards adding more than 300 symbol stores nationwide in 2026, alongside continued growth in southern England.

Fullerton said: “Bringing Go Local to Glasgow is a really exciting step and something I believe will resonate strongly with customers in the area.

“I want the store to stand out not just on value but on the overall experience, so expect to see lots of locally sourced produce on the shelves and a food-to-go option among other new services.

“The switch to Go Local will enable me to deliver this through range expansion and unbeatable promotions, while retaining my independence as a retailer.

“I’m also really excited to strengthen my existing links with the local community, which I am very passionate about. I’ve worked closely with Partick Council, donating produce for events and deserving causes and regularly provide surplus stock to local food banks, which also helps to minimise food waste and promote sustainable retailing.

“It is especially important to me that the store feels part of the local community from day one, and Parfetts have been right behind me on this, which is very refreshing.”

Parfetts has continued to invest in its fascia model, offering independent retailers a combination of competitive pricing, promotional support and flexible store formats. The approach has already delivered strong results in Scotland, with early adopters reporting significant growth following conversion.

Guy Swindell, joint managing director at Parfetts, said: “Opening our first Go Local store in Glasgow is a major milestone for the business and reflects the growing appetite we are seeing from Scottish retailers.

“Nathalie is exactly the kind of forward-thinking retailer we want to partner with. Her focus on providing dedicated service, coupled with her commitment to improving the industry, women in retail, community engagement and future services such as deposit return, clearly shows how independent stores can evolve to meet changing customer needs.”

He added: “Scotland is a key part of our expansion strategy, alongside our continued development in the south of England. We are building real momentum and look forward to welcoming more retailers into the group over the coming months.”