To mark World Water Day (22 March), Nisa has announced that its retailers have collectively raised £751,000 for a charity that helps to fund clean water projects.
The sum, which has been raised since Nisa became part of the Co-op Group in 2018, has been donated to The One Foundation.
For every litre of any still, sparkling or flavoured Co-op own-brand water sold, 3p goes to The One Foundation.
To celebrate the achievement, Nisa is raising awareness of the role shoppers are playing through a mini campaign on social media.
David Mathieson, Nisa’s wholesale category controller, said: “Nisa partners are making a valuable contribution to this brilliant charity just by buying Co-op branded water through Nisa. And likewise, their shoppers are doing their bit too when they buy the water in their local store. It’s a great opportunity for independent retailers to demonstrate how they and their customers are making a difference.
“Buying Co-op water can help change millions of lives and we’re proud that Nisa partners are supporting this through their purchasing.”
Co-op has supported The One Foundation for the last 17 years. Overall, Co-op water sales have raised £15 million to date for clean water projects.Published Date: March 22, 2022