LWC Drinks is opening its 17th branch – a new 116,000 sq ft depot in Aylesbury, Buckinghamshire – in October.
Joining LWC Slough and the recently opened LWC Andover, Aylesbury will be the third depot in the family-owned wholesaler’s portfolio to service London and the Home Counties, following a period of significant growth.
The new depot features a state-of-the-art warehouse management system that will allow for improved inventory and order accuracy, the capabilities to offer same or next-day delivery, and the support of a team of WSET-qualified account managers.
Ebrahim Mukadam, managing director of LWC Drinks, commented: “I am delighted to be announcing plans to open a new depot in Aylesbury, and another significant step forward in LWC’s growth journey.
“London and the South East is a notoriously busy and demanding area, and an area in which we have had a footing for some time. However, as our customer base has grown, it is imperative that we uphold our commitment to service levels and maintain the same high standard of service our customers and partners have come to expect. This means investing in our local infrastructure and facilities, as we grow, to future-proof and protect our service level for years to come.
“We would never want our business successes to risk compromising our service – the foundation of our business – which is why we will always reinvest where we can.”
The announcement of the new depot opening comes just eight weeks after the opening of a new 105,000 sq ft site in Andover, and four months after the opening of a new site in Doncaster.
LWC Drinks offers a range of more than 8,500 products to over 14,500 customers.
Privately owned by the Mukadam and Gray families, the business is run by its founders – Robin Gray and Ebrahim Mukadam – and has four other family members working alongside them.
LWC has an exclusive portfolio of beers, wines, spirits, soft drinks and wine, as well as 40 pubs and restaurants of its own, which helps it to understand the industry from both the customer side and the brand side.
Published Date: July 24, 2023