James Hall & Co welcomes 200 suppliers to Annual Supplier Partners Review

More than 200 suppliers attended James Hall & Co’s Annual Supplier Partners Review for a comprehensive review of the previous 12 months and a look ahead to 2027.

Held at the company’s SPAR Distribution Centre in Preston over two days, the event involved established multinational companies through to up-and-coming challenger brands across ambient, fresh, and frozen categories.

Better collaboration, improved promotions, and simpler trading terms headed an action-packed agenda, followed by company supply chain developments and investments and updates to fresh food proposition.

There was also a focus on range reviews, category development, marketing opportunities, and customer engagement.

A lunch featuring the company’s own manufactured Clayton Park Bakery products was served to guests, and further sampling of Clayton Park, Fazilas, and Graham Eyes Butchers products were available during a visit to SPAR Lathom, one of James Hall & Co’s SPAR stores.

Brandon Howard, commercial director at James Hall & Co, said: “Our Annual Supplier Partners Review offered an opportunity to connect multiple departments from the business with our supplier network with the ambition of delivering a range of positive wholesale and retail outcomes.

“Through the agenda of impactful business updates that we lined up for partners at our distribution centre, combined with an enlightening store visit at Lathom, I think there is clear alignment on how we need to work together to deliver mutually improved performance.

“Honest discussions were held, collaborative ideas were shared, and the first steps of exciting future developments were taken. I think it has been hugely valuable.”