James Hall & Co and Active Lancashire renew SPAR School Games partnership

James Hall & Co and Active Lancashire have renewed their partnership to bring back the SPAR Lancashire School Games for a 19th year.

Last year’s Games saw a new blueprint, with an increased focus on events being delivered in three distinct clusters in Lancashire – Coastal, Central, and Pennine – ensuring schoolchildren enjoy a programme of activity better aligned to local needs. The 2024-25 Games will be delivered in the same format.

The 2023-24 Games engaged 26,000 children in sport and activities across Lancashire through 27 feature events and competitions.

The Lancashire School Games are run by Active Lancashire and the School Games Organiser Network and have been sponsored by SPAR through its association with James Hall & Co since 2006.

Philippa Harrington, marketing manager at James Hall & Co, said: “We are very pleased to continue in our partnership with Active Lancashire. It has been 19 years, and it feels like forever that SPAR has been associated with the Lancashire School Games.

“Last year was the first in a new era for the SPAR Lancashire School Games, with the change in model delivering more impact and a trio of finale events to enjoy. Year in and year out we see the value of SPAR’s sponsorship, and we look forward to another year of supporting physical activity and developing the life skills of young people living in communities across Lancashire.”

Published Date: October 24, 2024
Category: Wholesale Industry News