Harvest Fine Foods gives its fleet a fresh new look

Harvest Fine Foods, which is based in Totton, Southampton, has unveiled a new livery for its fleet.

The wholesaler has brought the branding up to date with images of meals along with the ingredients needed to make the dishes. New vehicles have also joined the fleet.

Martin Stefano, Harvest’s transport manager, said: “I am delighted to have the fleet looking at its best. Our vehicles now look distinct and very impressive; many of our customers have made positive comments to our drivers regarding the intelligent design.”

Stefano added that Harvest wants to showcase its brand to as many people as possible. The company’s 38 vehicles are the most front-facing part of the business, on the road six days a week, delivering to customers across Hampshire, Dorset, Wiltshire, West Sussex, Surrey, Devon and the Isle of Wight.

One of Harvest’s customers – Matthew Tomkinson of The Hambrough on the Isle of Wight – said: “I always feel proud to see a Harvest van deliver to our restaurant as it exudes quality and professionalism.”

Stefano added: “Harvest’s aim is to deliver everything a kitchen needs, whenever they need it. Delivering these products in a Harvest-branded van encompasses company values, enhances the brand and allows customers to feel well looked after, knowing that they are working with a supplier who cares. Harvest has built its reputation over 30 years, delivering great products at competitive prices with unrivalled service.”

Tel: Harvest Fine Foods (01202) 470444