Full-sugar Old Jamaica Ginger Beer makes a permanent comeback

In response to consumer demand, Refresco has brought back its original Old Jamaica Ginger Beer full-sugar recipe.  

It is the first time that Old Jamaica’s original ginger beer formula, which has 15g of sugar per 100ml, is available for its fans to enjoy since it disappeared from the shelves in 2018.

Terri Cooper, senior commercial manager at Old Jamaica, says: “2022 is a year of celebrations as families and friends get together to mark many occasions from the Queen’s Platinum Jubilee to Glastonbury and the World Cup. We wanted to mark it by reuniting our loyal fans with our super-popular original ginger beer full-sugar recipe.

“As temperatures soar and people enjoy more al fresco dining, picnics in the park, or simply a refreshing treat, Old Jamaica Ginger Beer Original, made with authentic Jamaican root ginger to deliver its unrivalled taste, is the perfect drink. While we know this level of sugar isn’t for everyone, we wanted to give our fans the choice and deliver something for all to enjoy.”

Old Jamaica Ginger Beer Original recipe is available in 24 x 330ml can cases (rsp 88p per can), 6 x 330ml cans (rsp £4.50), 12 x 500ml bottle cases (rsp £1.20 per bottle), and 8 x two-litre bottle cases (rsp £2.50 per bottle).

The Original variant joins Regular, Light and Extra Fiery styles in the the Old Jamaica Ginger Beer range.

Published Date: March 30, 2022
Category: Product & Promotions News