Country Range unveils more Double Crunch potato products

Following the successful launch of its trio of Double Crunch fries earlier this year, Country Range has augmented the range with three new lines – Country Range Double Crunch Seasoned Wedges, Double Crunch Sweet Potato Fries and Double Crunch Shoestring Fries.

Available in 4 x 2.5kg catering boxes, the new products have an invisible coating that delivers the Country Range ‘Double Crunch’ and are pre-fried in sunflower oil instead of palm oil. The products are also gluten-free.

Country Range Group head of marketing Emma Holden said: “Potato products continue to be one of the most popular products for caterers and consumers, appearing in some shape or form on every menu.

“Fries and wedges are no longer just considered a side dish and we’re seeing a host of creative caterers turning them in to the focal point of a dish by loading them with on-trend toppings and sauces. That’s why it’s never been more important for caterers to make sure that their spuds pack a punch on the flavour front and deliver that all-important crunch.

“The unique coating makes them ideal for food-to-go or delivery menus, and will be perfect for bar snack menus for the FIFA World Cup later in the year. Our development chef Paul Dickson has been highlighting to customers how the humble fry can be elevated to even greater heights with some creative recipes like various global inspired loaded fries ideas and Canadian Poutine.”