Brakes introduces Enchanted Bakery range

Brakes has launched a new range of high quality, handmade tray cakes under the exclusive Enchanted Bakery brand.

The range was developed following research that showed foodservice businesses wanted a tray cake that delivered a premium look and taste.

The initial range comprises six tray cakes: Triple Chocolate Fudge cake, Strawberry Victoria Sponge, Banana Caramel & Malt cake, Dragonfruit & Lime cake, Carrot & Orange cake and Sticky Rum & Raisin cake. Both the Carrot & Orange and Sticky Rum & Raisin options are suitable for vegans.

The range is delivered frozen in trays of 18 pre-cut portions, helping to minimise wastage.

Paul Nieduszynski, chief executive of Sysco GB, said: “Our new range of tray cakes delivers a second-to-none eating experience. It’s the best combination – a great looking cake that also tastes amazing. We’re confident this new range will become a fixture for customers looking to drive excitement and deliver a slice of happiness to their consumers.”