Tyrrells introduces festive ‘pillow’ of Poshcorn

Tyrrells Poshcorn, the new popcorn range from Tyrrells, is now available in a super-sized seasonal sharing pack until the end of December.

Retailing at around £2.99, the 270g ’ Pillow of Poshcorn’ bags come in Tyrrells’ best-selling Sweet & Salty flavour – a recent winner of a Great Taste award.

The packs will also be reappearing in the lead-up to Easter and Christmas next year.

Jocelyn McNulty, marketing director at Tyrrells, says: “Sharing bags have always been a party essential, and popcorn is currently undergoing huge growth in demand. The category is now worth £95 million and growing at 34% year on year (Nielsen).

Tel: Tyrrells (01568) 720244