Millbrook Dairy Company has launched 1057, a premium, extra-mature Scottish cheddar brand.
Named after the date when one of the last of the Celtic Kings – King MacBeth – lost his head upon a cold stone near the Peel of Lumphanan, 1057 is made from rich Scottish milk taken from dairy herds that graze on the banks of the lochs and in the glens of Scotland.
1057 is being launched under exclusivity agreements into the wholesale and foodservice markets with immediate effect, and it is anticipated that there will be significant demand across local grocery retailers and convenience stores across Scotland.
Kevin Beer, director of Millbrook Dairy Company, says: “There is increasing demand for Scottish cheddar and 1057 is a challenger brand that we believe will go far in the market. It is authentically Scottish in every sense, and we know from talking to our wholesale partners that demand is there and looks set to grow.
“There is also demand from overseas for Scottish Cheddar – especially the USA – so we anticipate that export will also be a growth market for the brand.”
The formats available are: black waxed 2 x 2.5kg, prepack 12 x 200g, and vacpack 4 x 1.25kg.
Founded in 2019, Millbrook Dairy Company achieved a turnover of over £15 million in its first year and has been shortlisted by Lloyds Bank for its National New Business of the Year Award. Millbrook sells cheese and butter into wholesale, grocery and export, and is unrolling a programme of value-added innovation, commencing with the launch of 1057.
Published Date: September 29, 2020