The Federation of Wholesale Distributors has collaborated with the Provision Trade Federation and the British Frozen Food Federation in launching an online platform to avert food waste in the hospitality sector created by the Coronavirus situation.
Wholesalers can access the platform on the BFFF website https://bfff.co.uk/the-wholesale-support-platform/ to list the 10 top chilled and frozen products for which there are over-stocks as well as the value of food that is nearing its shelf life.
The aim is to sell surplus stock to retailers, manufacturers and redistributors or for it to be given away to charity.
Within hours of the initiative being launched, over £2 million worth of food was featured on the site.
Cash & Carry Management is also offering wholesalers the chance to highlight their surplus stock position on our website free of charge. This has already resulted in several wholesalers being able to sell off some of their excess goods.