Bestway highlights opportunities during Edinburgh Festival Fringe

A purchasing study compiled by Bestway Wholesale of Edinburgh’s favourite food and drink highlights areas of opportunity during the Edinburgh Festival Fringe this month.

Traditional American-style street food is no longer the main choice for festival-goers (an estimated 3.2 million in 2018), who are showing a growing appetite for spicier options.

The research shows that last year Asian and Mexican foods were big players – a trend that is expected to continue during the current event.

In drinks, whisky is expected to push gin into second place.

David Livingstone (pictured), the C&C/wholesaler’s head of catering, said: “Edinburgh’s catchment area triples during the festival. This makes it a massive commercial opportunity. We wanted to help customers maximise sales over this period.”

Bestway Wholesale has two cash & carries in the Scottish capital – Batleys branches in Bellevue and Newbridge.

Bestway Wholesale 020-8453 1234