ACE record sales for laundry stain removal brand
Robinson Young, the UK’s sole distributor of laundry stain removal brand ACE, has reported record growth in sales volume of ACE after achieving a 41% year-to-date increase since 2018 (Nielsen).
Overall, ACE’s consumer sales have climbed by £1 million, in part due to the brand achieving significant gains in distribution.
Shirley Peet, marketing manager at Robinson Young, comments: “This year has been absolutely phenomenal for a number of our brands including ACE. Cleaning is one of the latest, and biggest, social media trends and we are proud to have gained high-profile fans in Mrs Hinch and Queen of Clean, whom I am confident have contributed to establishing brand awareness amongst a new audience.”
Earlier this year, ACE saw the launch of a new powder format of its best-selling product, ACE for Colours, in a bid to drive down unnecessary plastic, use less shelf space and be easier and lighter to ship. Suitable for most fabrics, ACE Colour Powder removes stains and bad odours on whites and colours, in addition to deeply cleaning garments with active oxygen.
