Yarde Farm launches industrially compostable ice cream mini tubs

Bidfood’s Yarde Farm ice cream business has launched new industrially compostable ice cream mini tubs.

In what is claimed to be a first-to-market move within the foodservice sector, the new tubs are being introduced alongside two new flavours, the first to be sold in this packaging.

Available from Bidfood, Cherry Cola Sorbet becomes the fifth vegan flavour in the Yarde Farm mini tub range, meaning that almost 30% of their mini tubs are now vegan. The second new variant, Unicorn Ice Cream, has been developed to appeal to younger consumers and combines strawberry ice cream and a blueberry ripple with rainbow chocolate pieces.

Based in Plymouth, Devon, Yarde Farm has been crafting ice cream and sorbets for more than 30 years. Using ingredients including West Country cream, melted Belgian chocolate and Italian fruit purées, its team of ice cream makers hand-fill more than 40 flavours, all created exclusively for foodservice.

Alongside the packaging change, the mini tubs have also been redeveloped in response to customer feedback, with brighter, more colourful designs to enhance freezer and counter stand-out. This refreshed look is reflected across Yarde Farm’s newly launched website, which brings the updated brand identity to life while reinforcing its core values.

Tom Hackley, managing director at Yarde Farm, said: “Sustainability is an increasing priority for our customers, and we wanted to deliver a solution that is both credible and certified, while staying true to what Yarde Farm stands for. Using certified industrially compostable packaging allows us to make meaningful progress, while remaining clear and transparent about how it should be disposed of.”

While the introduction of industrially compostable mini tubs marks a step forward, Yarde Farm continues to invest in longer-term packaging innovations. In addition, the ice cream manufacturer is set to publish its first sustainability report later this year, outlining the business’s commitment and progress in relation to its new sustainability goals.